OnHires - Senior Social Campaign Manager / Paid Social Performance Manager
Requirements
• You will work as part of a dedicated cross-functional team, typically supporting one major client, with a focus on campaign performance, efficient budget allocation, and measurable business growth. • Senior-level hands-on experience in paid social advertising, with a strong focus on Meta Ads / Facebook Ads. • Approximately 5+ years of practical experience with Meta Ads and Google Analytics. • Proven experience independently launching, managing, optimizing, and scaling paid social campaigns. • Experience working with substantial advertising budgets and making performance-driven budget allocation decisions. • Strong understanding of performance marketing metrics, campaign economics, and advertising profitability. • Excellent analytical skills and practical proficiency in Google Sheets or Excel, including formulas, calculations, and data analysis. • Experience using Google Analytics to evaluate advertising performance and support optimization decisions. • Ability to interpret campaign data, identify performance issues, and translate insights into actionable improvements. • Experience preparing performance reports and presenting results to clients or senior stakeholders. • Advanced English proficiency (C1 or higher), with the ability to communicate confidently in meetings, present recommendations, and discuss campaign performance with international clients. • Ability to work independently, take ownership of results, and collaborate effectively within a cross-functional team. • Commitment to a full-time role and long-term professional collaboration. • Experience managing paid campaigns on TikTok, Snapchat, or other social advertising platforms. • Background in a performance marketing agency or an international B2C product company. • Experience working with US or UK clients. • Experience with Tableau or similar business intelligence tools. • Knowledge of marketing attribution methodologies and Marketing Mix Modeling (MMM). • Experience with performance forecasting and advanced budget planning. • What Our Client Offers • Fully remote, full-time opportunity. • Collaboration with international clients, primarily in the US and UK. • Opportunity to work with major international brands managing advertising budgets of $1M+ per month. • A dedicated cross-functional team with experienced marketing, analytics, and creative professionals. • Access to proprietary analytics technology and advanced performance marketing tools. • Significant ownership of campaign execution, optimization, and business results. • A collaborative environment focused on measurable outcomes and continuous improvement. • Primarily European working hours, with occasional evening meetings to accommodate international clients. • Opportunities for long-term professional growth and development. • 2. Interview with the recruitment team – Including a short practical Google Sheets assessment focused on performance marketing metrics. • 3. Interview with the Head of Performance – An in-depth discussion of your technical expertise and campaign management experience. • 4. Final conversation with the People Operations team – A brief discussion of employment details and next steps.
Responsibilities
• Independently launch, manage, optimize, and scale paid social advertising campaigns, primarily on Meta. • Manage substantial advertising budgets, making daily decisions to maximize campaign performance and profitability. • Monitor and analyze key performance indicators, including ROAS, CPA, CTR, CPM, revenue, and other relevant business metrics. • Identify performance trends, develop optimization hypotheses, and implement data-driven improvements. • Use Google Analytics, Google Sheets, and internal analytics tools to evaluate campaign results and support decision-making. • Prepare weekly and monthly performance reports, presenting results, insights, and actionable recommendations. • Communicate directly with international clients, explaining campaign performance, budget allocation, and optimization strategies. • Collaborate with BI, Creative, Tracking, CRM, and other specialists to improve overall marketing performance. • Continuously test new audiences, creatives, campaign strategies, and advertising channels. • Take ownership of campaign execution and results within a dedicated client team.
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