Own the brand’s TikTok strategy and daily execution, ensuring content is engaging, on-brand, and culturally relevant
Create original, trend-forward video content that educates, entertains, and builds brand love
Participate in trends in a way that feels fresh, funny, and true to the brand
Invent new formats and recurring content series that drive engagement and tell the product story
Film content at events, tutorials, and behind-the-scenes moments using iPhone or handheld camera setups
Edit videos for TikTok, YouTube, PDP pages, and performance ads
Actively engage on TikTok with other creators in a way that is funny, kind, relatable, and attention-grabbing
Identify and collaborate with TikTok creators to amplify brand reach
Partner with marketing, product, and the founder to ensure content aligns with strategic goals, brand voice, and business objectives
Analyze performance data to iterate quickly, optimize content, and test new ideas
WHAT WE SEEK
8+ years of experience creating social content for brands, with a proven track record of driving engagement and growth
Deep understanding of TikTok culture, trends, humor, and timing, with strong instincts for what feels native versus forced
Hands-on experience filming and editing video content (CapCut, Premiere, Final Cut, or similar)
Experience collaborating with executives, founders, or high-profile leaders, with exceptional emotional intelligence and professionalism
Passion for haircare and beauty (professional experience in beauty is a plus, not a requirement)
Excellent communication and collaboration skills, able to translate cultural insights into actionable content strategy
LOCATION
This mostly remote role based in or around New York City, with in-person work is required for events, shoots, and collaborations.
The full compensation package is based on candidate experience.
$100,000 - $135,000 USD
We are committed to diversity, equality, and inclusion in all its practices. It is the policy of Arcaea to provide equal employment opportunities to all employees and employment applicants.
Agency and Third Party Recruiter Notice: Agencies that submit a resume to Arcaea must have a current executed Arcaea Agency Agreement executed by the Director, People Operations. In addition Agencies may only submit candidates to positions for which they have been invited to do so by an Arcaea Recruiter. All resumes must be sent to the Arcaea Recruiter under these terms or they will not be considered.
If you have a disability under the Americans with Disabilities Act or similar law, or you require religious accommodation, and you wish to discuss potential accommodations related to applying for employment at our company, please contact [email protected].
Arcaea participates in E-verify to determine employment eligibility.
Disclaimer: This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee.
Benefits
$100,000 - $135,000 USD
We are committed to diversity, equality, and inclusion in all its practices. It is the policy of Arcaea to provide equal employment opportunities to all employees and employment applicants.
Agency and Third Party Recruiter Notice: Agencies that submit a resume to Arcaea must have a current executed Arcaea Agency Agreement executed by the Director, People Operations. In addition Agencies may only submit candidates to positions for which they have been invited to do so by an Arcaea Recruiter. All resumes must be sent to the Arcaea Recruiter under these terms or they will not be considered.
If you have a disability under the Americans with Disabilities Act or similar law, or you require religious accommodation, and you wish to discuss potential accommodations related to applying for employment at our company, please contact [email protected].
Arcaea participates in E-verify to determine employment eligibility.