crypto - Crypto.com - Principal Product Manager - Verification & Activation(Exchange)
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Requirements
• Own the product experience for existing users who are required to re-verify their identity due to document expiry, regulatory triggers, risk-profile changes, or periodic compliance review cycles • Design the Re-KYC journey to be low-disruption, clearly communicated in advance, and completable with minimal drop-off — with particular attention to users who are mid-activity or holding open positions at the time of a re-verification trigger • Build a communication cadence — advance notice, reminders, and grace period management — that is as carefully designed as the verification UX itself • Ensure the Re-KYC flow reuses the same IDV infrastructure as new-user KYC, maintaining consistency while accounting for the distinct context of an existing, active user • Track Re-KYC completion rate within grace periods, Re-KYC-triggered account restriction rate, and time from first prompt to approval as dedicated success metrics • Deposit & Withdrawal — Fiat and Crypto • Own the deposit and withdrawal experience across all markets. Act as the gatekeeper for payment method availability — deciding which methods live in each country, who is eligible, what limits apply, and when a method is activated, modified, or removed. • Fiat rail coverage to maintain and expand: • Own the country-specific payment method matrix — maintaining a live view of what is available where, what is pending, and what the roadmap is for each market • Define and enforce the eligibility rules that sit between a user's KYC level and their access to specific deposit and withdrawal methods • Define deposit and withdrawal limits per method, per tier, and per market — and own the product experience when a user hits a limit, including clear messaging, escalation paths, and upgrade prompts • Manage the onboarding of new payment methods end-to-end: vendor or banking partner evaluation, integration scoping, compliance sign-off, UX design, and launch • Own FX spread and processing-fee UX transparency — users who understand what they are paying convert at higher rates and churn at lower rates • Own the on-chain deposit and withdrawal experience alongside fiat: network selection UX, confirmation time expectation-setting, address management, and withdrawal SLA transparency • Target deposit success rate above 92% across fiat and card on-ramping • First Trade & Activation Ladder • Own the progression from first deposit to first trade and beyond — the ladder does not end at a funded account • The activation sequence this PM owns: KYC approved → first deposit → first trade → first perp or index position; each rung has its own conversion rate and its own friction to remove • Work with the Exchange trading product team to identify and remove barriers between a funded account and a first executed trade — product discovery, market navigation, order entry UX, and fee transparency • Own the onboarding reward ladder from KYC completion onward — KYC approval incentives, first-deposit bonuses, and first-trade cashback — in coordination with Campaigns; sign-up rewards are owned by the Discovery, Growth & Onboarding PM • Own the product roadmap for adding new markets and new local payment methods — in coordination with BD, Legal, and Engineering • Localisation means understanding why a user in the Philippines prefers GCash over a bank transfer and ensuring the product reflects that reality — it is not a translation exercise • Track local payment rail coverage and local deposit success rates as dedicated regional metrics • AI-Native Ways of Working • Use agentic AI tools — Cursor, Claude Code, Gemini, LibreChat, Glean, or equivalent — with human-in-the-loop practices to accelerate delivery • Champion AI-native product development practices across your squad • 6–8+ years in Product Management • Proven experience at a high-growth technology company — crypto exchange, fintech, neo-bank, or multi-asset broker preferred but not mandatory — where you have personally owned and solved the problems described in this role: identity verification, fiat payment rails, deposit conversion, or compliance-heavy product ownership • Specific experience with IDV platforms, payment rail integration, or KYC/AML product design is a strong plus • Technical fluency — the plumbing • Understands payment gateway logic, ledger systems, and API integration • Can discuss multi-vendor IDV routing logic, decision trees, liveness detection architecture, and composable IDV component design with Engineering • Experience building or overseeing APIs, SDKs, and developer tooling as product deliverables — not just consuming them • Regulatory fluency • Deep understanding of global KYC and AML standards (FATF, regional equivalents), SCA, GDPR, and local payment regulation • Able to translate regulatory constraints into product requirements — and push back where compliance is being used as an excuse for poor UX • Data — the conversion / risk / cost triangle • Every roadmap decision lives in the trade-off between conversion, risk, and cost — must be able to quantify all three axes and make principled trade-offs with data • SQL fluency; proficiency with Mixpanel, Amplitude, or equivalent for funnel analysis • AI-native workflow • Demonstrable use of AI tools (Cursor, Claude Code, Gemini, LibreChat, or equivalent) with human-in-the-loop practices — required, not optional • Execution and ownership • Drives stakeholders to unblock, prioritise, and ship without waiting for direction in a decentralised, 24/7 environment • Proven ability to lead cross-functional squads and influence Legal, Risk, and Compliance without formal authority • Track record of taking a major onboarding or payments flow from a known friction point to shipped and measurably improved • Life @ Crypto.com • Empowered to think big. Try new opportunities while working with a talented, ambitious and supportive team. • Transformational and proactive working environment. Elevate employees to find thoughtful and innovative solutions. • Growth from within. We help to develop new skill-sets that would impact the shaping of your personal and professional growth. • Work Culture. Our colleagues are some of the best in the industry; we are all here to help and support one another. • One cohesive team. Engage stakeholders to achieve our ultimate goal - Cryptocurrency in every wallet. • Are you ready to kickstart your future with us?
Responsibilities
• KYC — From Initiated to Approved • Own the identity verification platform strategy, roadmap, and execution — not just vendor management • Build toward multi-vendor routing optimisation across KYC providers and equivalents — maximising pass rates, minimising fraud, and managing cost-per-verification as a P&L metric • Drive the platform toward self-serve configurability so that product teams across the Exchange can configure IDV requirements, decision rules, and vendor preferences without an Engineering dependency for every change • Deliver composable IDV components — document collection, liveness, facematch, motion — that can operate independently across different product contexts • Lead initiatives to combat synthetic fraud through liveness challenges, e-ID integrations, and ML-powered fraud scoring in partnership with Risk and IDV vendors • Monitor and manage false positive rates carefully — fraud defence must not sacrifice real users • Evaluate and roadmap Non-Doc (document-free) verification and Reusable Identity solutions as high-leverage levers for reducing drop-off while maintaining compliance • Use the external competitive benchmark of approximately 2-minute average KYC completion at best-in-class multi-asset brokers as a reference bar for roadmap prioritisation • Work with Compliance to ensure regional KYC variations are handled in the product without creating dead-end or confusing experiences for users in specific jurisdictions
Benefits
• Medical insurance package with extended coverage to dependents • Attractive annual leave entitlement including: birthday, work anniversary • Work Flexibility Adoption. Flexi-work hour and hybrid or remote set-up • Aspire career alternatives through us. Our internal mobility program can offer employees a diverse scope. • Work Perks: crypto.com visa card provided upon joining • Our Crypto.com benefits packages vary depending on region requirements, you can learn more from our talent acquisition team.
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