kraken.com - Product Manager, Prop Growth - Breakout

• Product depth • 3-6+ years in senior product management, with significant experience owning growth, engagement, or consumer UX • Track record of moving acquisition, activation, and retention metrics — you know how to find the lever and pull it • Experience designing and shipping onboarding flows, checkout experiences, and engagement loops that actually work • Strong product instinct for what makes people come back — you think in terms of habits, hooks, and value delivery moments • Ability to write detailed, unambiguous product requirements that engineers and designers can act on without constant clarification • Experience with mobile product development — you think mobile-first and understand the constraints and opportunities of the channel • Growth & data fluency • Comfortable with funnel analytics — you can slice a cohort, identify a drop-off, and turn it into a prioritized hypothesis • Experience running structured experiments and interpreting results without over-indexing on noise • Familiarity with lifecycle marketing tools (Braze or equivalent) and how product and marketing intersect in the engagement layer • Strong opinions on localization, internationalization, and building for global audiences • Leadership & craft • Senior enough to own a domain with minimal direction — you set the agenda, you don't wait for one • Strong written communicator — your PRDs, tickets, and async updates are clear and complete • Experience working across design, engineering, and marketing in a fast-moving environment • User empathy — you've thought deeply about what it feels like to be a first-time prop trader who doesn't know where to start • Crypto-native or deeply curious — you understand the space, the culture, and why prop trading is having its moment • Unless a specific application deadline is stated in the job posting, applications are accepted on an ongoing basis. • Please note, applicants are permitted to redact or remove information on their resume that identifies age, date of birth, or dates of attendance at or graduation from an educational institution. • We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance. • Kraken is powered by people from around the world and we celebrate all Krakenites for their diverse talents, backgrounds, contributions and unique perspectives. We hire strictly based on merit, meaning we seek out the candidates with the right abilities, knowledge, and skills considered the most suitable for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgable about crypto! • We may ask candidates to complete job-related skills or work-style assessments as part of our hiring process. These assessments are designed to evaluate competencies relevant to the role and are applied consistently across candidates for similar positions. Assessment results are considered alongside other relevant information, such as experience and interviews, and are not the sole basis for any employment decision.