InMobi - Creative Director
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Requirements
• 10–15+ years of experience in creative leadership, brand design, or agency‑side creative direction. • Deep expertise in brand identity, storytelling, multimedia content, and multi‑channel creative development. • Experience leading global creative teams or managing cross-regional creative workstreams. • Strong portfolio demonstrating brand transformation, visual identity systems, and integrated creative campaigns. • Ability to translate complex product/tech concepts into simple, emotionally resonant creative narratives. • Experience working in global tech, digital platforms, ad tech, or consumer tech organizations. • Strong visual sensibility with excellent taste and the ability to push creative boundaries. • Exceptional communication and presentation skills, especially with executive leadership. • Ability to manage agencies, vendors, and internal teams with high operational rigor. • Highly collaborative mindset with experience working across marketing, product, communications, and leadership teams. • The InMobi Culture • The InMobi Culture • At InMobi, culture isn’t a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences. • We thrive on challenges and seize every opportunity for growth. Our core values — thinking big, being passionate, showing accountability, and taking ownership with freedom — guide us in every decision we make. • We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program. • InMobi is proud to be an Equal Employment Opportunity employer and is committed to providing reasonable accommodations to qualified individuals with disabilities throughout the hiring process and in the workplace. • Visit https://www.inmobi.com/company/careers to better understand our benefits, values, and more!
Responsibilities
• Creative & Brand Leadership • Define, evolve, and champion the global creative vision for the InMobi Group and all sub brands. • Conceptualize and articulate the overarching brand story, positioning, and narrative architecture. • Lead the redesign and stewardship of the global visual identity system, ensuring consistency and modernity across all touchpoints. • Integrated Brand Storytelling • Drive big picture creative storytelling that communicates InMobi’s values, innovation, culture, and market leadership. • Develop multi‑format creative concepts for campaigns, brand films, corporate communications, and leadership visibility. • Creative Direction Across Channels • Oversee creative development across events, digital platforms, paid campaigns, social channels, executive content, and thought leadership assets. • Ensure all creative assets—design, video, copy, motion graphics, experiential—meet world‑class standards. • Content Strategy & Creation • Lead the content strategy for InMobi Group’s global narrative, including long‑form stories, brand campaigns, hero videos, and multimedia assets. • Partner with marketing, comms, product marketing, and internal creative teams to deliver cohesive, high impact content. • Event Creative • Own creative direction for global flagship events, C Suite engagements, industry activations, and immersive brand experiences. • Ensure all event creative reinforces brand identity and delivers differentiated, memorable experiences. • Cross Regional Leadership • Serve as the centralized creative leader, collaborating with regional teams in US, EMEA, and APAC. • Provide creative direction, governance, and oversight to maintain brand consistency while enabling regional nuance. • Collaboration & Governance • Establish creative guidelines, toolkits, and governance frameworks for all teams and agencies. • Partner with internal stakeholders—including marketing, product, HR, and leadership—to ensure cohesive brand alignment.
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