Power Digital - SEO Specialist, Healthcare
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Requirements
• 1–3 years of hands-on SEO experience with demonstrated impact on rankings, traffic, or organic performance. • Solid foundation in on-page SEO, technical SEO basics, and keyword research. • Working knowledge of WordPress and proficiency with GA4, GSC, and SEMrush. • Strong attention to detail with a consistent track record of accurate, on-time delivery. • Clear communicator who keeps internal teams aligned and updates stakeholders proactively. • Curious and growth-oriented with a drive to continuously build SEO knowledge and improve results. • Key Performance Indicators (KPIs) • Number of accounts for dedicated background support (2-4). • Timely and accurate execution of SEO deliverables (80%+ on time delivery). • Quality and accuracy of client insights (80% accuracy). • Most Important Things (MITs) • Execution of organic optimization tasks across client accounts. • Strong internal collaboration and cross-functional organization. • Support of client communication and reporting.
Responsibilities
• Execute on-page SEO optimizations across assigned client accounts, including metadata, header structure, internal linking, and image alt text. • Conduct keyword research and maintain keyword mapping documentation for assigned accounts. • Implement technical SEO fixes in WordPress, including indexing, metadata, and site health improvements. • Track and analyze performance using GA4, GSC, and SEMrush; contribute to monthly reporting with data-driven observations and insights. • Support content optimization efforts and assist with content brief development as needed. • Keep deliverable tracking and internal documentation organized and up to date. • Communicate proactively with manager and cross-functional partners on task status, priorities, and any blockers. • Employ AI technologies to enhance and optimize business processes. • Utilize and leverage Power Digital’s Nova ecosystem as it relates to the department. • Other applicable or related duties as assigned.
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