InMobi - Lead Analyst
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Requirements
• Good relationship management skills, communication, attention to detail, analytical mindset, technical aptitude with a basic to medium level understanding of the digital ad marketplace. • Strong, robust MS Excel skills and proven competency in data analysis and logical reasoning. • Prior client facing experience while owning revenue management for a product/ business line/ account/ geography (Good to have) • Ability to work across different global cultures and in a matrix style environment. • Structured thinking: Ability to think through issues in a structured manner and use different frameworks to solve problems. • Communication skills: Ability to present recommendations in a logical and clearly articulated manner. • Basic to medium proficiency in the ad tech ecosystem of ad exchanges/ networks, DSPs, 1st and 3rd party audience targeting and technology, online measurement, ad-operations, delivery and measurement platforms. • Outstanding teamwork, organizational & interpersonal skills, with tremendous attention to detail. • Ability to work across different global cultures and in a matrix style environment
Responsibilities
• Day to day management of mobile display/video campaigns across various DSPs/Platforms (onboarding, Creation, Optimization, Reporting and insights etc). • Close Monitoring of campaign behavior and ability to act instantly on important issues affecting revenue for the company. Meet and exceed campaign goals through campaign strategy and optimization. • Work with huge volumes of data to arrive at meaningful insights and strategies about the campaigns. • Own weekly exec level revenue/ margin reporting for the portfolio of accounts. • Ability to work with various stakeholders like Account management, Product and Tech team to identify and maximize revenue opportunities. • Ability to take ownership and getting things done in the stipulated time. • What do we require from you? • At least 5 years of experience in a role encompassing Account/ Revenue management and data analysis, preferably (not mandatory) from digital/ programmatic/ad tech background. • Tech or B.Sc in Statistics, Mathematics, or other quantitative or analytical field.
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