crypto - Social Media Manager
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Requirements
• At least 5 years of experience as a Social Media Manager, Specialist or similar role. • AI-native with a deep understanding of the current AI tooling landscape. • Strong project management skills with the ability to supervise multiple projects. • Hands-on experience using social media management/posting tools. • Has knowledge and experience of executing the following: content management, campaign management, video production, photoshoots, and social media management. • Able to create, edit ; repurpose content. Knowledge of design tools is a plus. • Has an interest for the financial services industry, including staying up to date on news, trends and all key happenings in the industry. • Be an excellent team player, well organised and keep cool when working to tight deadlines.
Responsibilities
• Strategy & execution: Help inform and execute social growth strategy, ensuring all content is locally resonant and operationally sound. • Operational excellence: Develop clear strategic guidelines for each social media channel to ensure consistency in content themes and clear audience targeting. • Trend harvesting: Create up-to-trend initiatives and viral posts to ensure our products and community stories are marketed to the fullest extent. • Cross-Functional collaboration: Work alongside XFN partners to ensure a unified brand voice and consistent quality. • Data-Driven Optimization: Define social goals, OKRs, and success metrics; conduct data-driven post-mortems to continuously improve impact and ROI.
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