Bluelight Consulting - Full-Stack Digital Marketer - Remote, Latin America
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Requirements
• 4-6 years of hands-on experience in a digital marketing or growth role • Proven experience managing organic social channels (content calendar, scheduling, community engagement) • Solid understanding of email marketing: segmentation, automation flows, A/B testing • Familiarity with SEO fundamentals: on-page optimisation, keyword research, meta tags • Analytical mindset: comfortable reading dashboards and making data-informed decisions • Strong written communication: able to brief, edit, and QA copy • Experience with Google Analytics 4 and/or Looker Studio • Working knowledge of HubSpot (CRM, Marketing Hub, or equivalent) • Comfortable setting up basic automations (HubSpot workflows, Zapier, or similar) • Basic knowledge of paid media concepts (briefing the media buyer, reading ad reports) • Familiarity with tools like Notion, Slack, Asana, or similar project management tools • Prior experience in a startup or early-stage team • KPIs for this role • Organic social engagement rate (target: month-on-month growth) • Email open rate and click-through rate (benchmarks set at onboarding) • SEO keyword ranking improvements (tracked monthly) • Content deliverable turnaround time (coordination with freelance copywriter and UX/UI designer)
Responsibilities
• Own and execute the organic social media calendar across all active platforms (LinkedIn, Instagram, etc.) • Set up, manage, and optimise email marketing campaigns and automated workflows • Support on-page SEO: metadata, internal linking, content briefs, keyword tracking • Brief and coordinate content production with the freelance writer • Support in building and maintaining HubSpot as the team's CRM: basic marketing automations, lead nurture sequences, social media publishing, and tracking • Support landing page creation and A/B test coordination with UX/UI designer • Pull weekly and monthly performance reports from social platforms • Coordinate asset requests with the UX/UI designer for social, email, and ad creatives
Benefits
• Competitive salary and bonuses, including performance-based salary increases. • Generous paid-time-off policy • Flexible working hours • Continuing education, training, conferences • Company-sponsored coursework, exams, and certifications • Being a consultant in our team is a fun, challenging, and rewarding career choice. Your contributions are highly valued by clients, and the work you do often has a direct and significant impact on their business.
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