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CALSTART

CALSTART - Marketing Manager

East Coast, US$85k - $97k+ Equity3w ago
In OfficeSeniorNALife InsuranceInsuranceMarketing ManagerQuantB2BReportingDigital MarketingHootsuiteCanva

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Requirements

• ​​5-7 years of professional marketing experience in B2B marketing • Quick learner with the ability to distill complex programs into easily understood concepts for diverse audiences. • Self-starter with a creative mindset to develop innovative marketing solutions for business challenges. • Strong project management and communication skills with a proven track record of fostering consensus and leading cross-functional initiatives. • Detail-oriented with excellent organizational skills; adept at managing multiple workflows, prioritizing deadlines, and overseeing budgets. • Proficiency in digital marketing tools and platforms, including Monday.com, MailChimp, Hootsuite, Canva, Adobe Suite, Microsoft Office Suite, and Marketing Cloud. • Bachelor’s Degree in Marketing, Communications, Design, or a related field; equivalent professional experience will also be considered. • Genuine interest in sustainability and clean transportation solutions. ​ • $85,000 - $97,000 a year • CALSTART values transparency and strives to provide as much information regarding compensation as possible. The complete salary range for this role is $85,000-$97,000. Pay is determined based on several factors, including but not limited to job-related skills, qualifications, experience, education, internal equity and other factors relevant to the job. • We're a tight-knit team of world-class innovators, business minds, and change agents who believe passionately in our mission and put our team ahead of self. We are committed to the continued development and growth of our employees and invest in your success! • We care about your personal well being as much as your professional success and offer generous benefits to full time employees including: 100% company paid comprehensive health benefits for Medical, Dental, Vision, Short Term Disability, Long Term Disability and Life Insurance, Retirement plan with generous company contributions, FSA for Health and Dependent Care, 3 weeks of vacation time in the first year of employment, 11 paid company holidays, paid sick time, paid family leave, and more! • Our inclusive environment focuses on making decisions based on merit without regard to race, color, hair texture, gender, religion, age, nationality, social or ethnic origin, sexual orientation, gender identity, gender expression, LGBTQIA+ status, marital status, pregnancy, disability, genetics, veteran status, or any other characteristic protected by law.

Responsibilities

• ​​Campaign Execution: Develop, plan, manage, and execute multiple campaigns in support of CALSTART’s programs. • Audience Research: Conduct audience and market research to identify optimal channels for reaching and engaging target audience segments • Content Creation: Create and draft engaging content, including copy and initial design concepts for collateral, emails, social media, digital advertising, websites, and more. • Performance Analysis: Monitor, analyze, and report on the performance of marketing campaigns and initiatives, providing actionable recommendations for continuous improvement. ​

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