SmithRx - Events Marketing Manager
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Responsibilities
• Strategy & Impact • Strategy & Impact • Define key performance indicators (KPIs) and metrics for enterprise events, tracking performance and reporting on ROI. • Innovate new event initiatives to elevate SmithRx's presence at industry events and through our owned programs, ensuring we stand out in a crowded market. • Manage the end-to-end event budget, ensuring programs are delivered on-time and on-budget with a focus on maximizing impact. • Execution & Management • Lead the planning and execution of our small to medium sized business event portfolios, including industry sponsorships, dinners, experiences, and regional field events. • Oversee all event logistics, including venue sourcing, vendor negotiation and management, swag and collateral production, shipping, and on-site execution. • Collaborate with the broader marketing team to create compelling pre-event promotion, at-event engagement, and post-event follow-up campaigns that convert leads into opportunities. • Enable our sales team for success at events, providing clear pre-event briefings, managing on-site schedules, and ensuring a seamless lead handoff process. • A Bachelor's degree in Event Management, Marketing, Communications, or a related field. • 4-6 years of experience in B2B event marketing, conference or tradeshows, or field events. • A strategic mindset with a hands-on attitude. You can focus on the high-level plan while still having the ability to manage the small details. • Experience managing tradeshows and corporate events from conception to completion. Health-tech experience is a plus. • Excellent project management and budget management skills; you are organized, detail-oriented, and can manage multiple complex projects simultaneously. • The ability to take initiative and be proactive with event deliverables to ensure deadlines are met. You can tackle details as well as manage and execute against a broader events vision. • Exceptional communication and interpersonal skills, with a demonstrated ability to build strong relationships with sales leaders, executives, vendors, and clients. • Data-driven and analytical. You're comfortable with event technologies, CRM (e.g., Salesforce), and marketing automation platforms, and you use data to inform your decisions. • What SmithRx Offers You: • Highly competitive wellness benefits including Medical, Pharmacy, Dental, Vision, and Life Insurance and AD&D Insurance • Flexible Spending Benefits • 401(k) Retirement Savings Program • Short-term and long-term disability • Discretionary Paid Time Off • Paid Company Holidays • Wellness Benefits • Commuter Benefits • Paid Parental Leave benefits • Employee Assistance Program (EAP) • Well-stocked kitchen in office locations • Professional development and training opportunities
Benefits
• 401(k) Retirement Savings Program • Short-term and long-term disability • Discretionary Paid Time Off • Paid Company Holidays • Employee Assistance Program (EAP) • Well-stocked kitchen in office locations • Professional development and training opportunities
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