WPP Media - Associate Director, Data Engineering, UK
Requirements
• At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: • Experience in designing, architecting, and implementing complex data integration strategies, transforming disparate datasets into unified, high-value data models for advanced analytics and visualization. • Extensive experience with cloud data platforms, specifically Google Cloud Platform (GCP) services. • High proficiency in SQL for data manipulation, transformation, and analysis, with an emphasis on optimization and best practices. • Demonstrated experience in designing, building, and maintaining complex and scalable data pipelines (ETL/ELT). • Experience with data transformation tools like dbt. • Experience working with data ingestion tools like Adverity. • Deep understanding and practical application of data modeling techniques. • Extensive experience working with digital marketing, media campaign data, ad serving technologies, and/or web analytics data, with the ability to guide a team in this domain. • Excellent communication, interpersonal, and stakeholder management skills. • Strong strategic thinking, project management, and problem-solving abilities, with a focus on delivering impactful, high-quality solutions. • Experience working with dashboarding tools (PowerBi preferred) • Proficiency in a scripting language like Python. • Exposure to CI/CD practices for data pipelines. • Experience with project management tools such as Jira and Confluence. • Basic understanding of data governance principles.
Responsibilities
• In partnership with others in the BI & DM team, design, build, and implement robust data engineering solutions and data pipelines, high standards for data quality, reliability, and performance. • Serve as senior technical liaison and strategic partner to planning teams, client stakeholders, and cross-functional departments, translating business specifications into precise technical requirements for implementation. • Design and enforce robust validation and auditing processes to ensure the highest levels of data integrity, consistency, and reliability across all platforms. • Oversee the development and maintenance of data pipelines and data models to power dashboarding solutions delivered via the Measure platform, taking ownership of advanced data model design, dashboard deployment strategies, innovation, and change management. • Lead initiatives to identify, evaluate, and integrate new data sources and technologies to enhance the Measure platform's capabilities and drive continuous improvement. • Mentor and guide your direct reports on BI best practices, advanced data modeling, Power BI development, data governance, and effective client engagement.
Benefits
• Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising. • We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
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