moego - Growth Marketing Specialist - Content
Upload My Resume
Drop here or click to browse · Tap to choose · PDF, DOCX, DOC, RTF, TXT
Requirements
• You are a growth-minded executor who enjoys experimenting and figuring out what works. • Growth marketing or demand generation • Content marketing in a SaaS environment • SEO and content-driven acquisition • Marketing analytics and funnel thinking • You are comfortable: • Connecting content to business outcomes • Testing ideas quickly • Learning new industries fast • Working in fast-moving startup environments • MoeGo offers a competitive compensation package (base salary, performance bonus, and benefits). This includes flexible benefit plans to employees and their family members at no cost to the employees and 401(k) matching.
Responsibilities
• Content-Led Growth Experiments (40%): Design and execute experiments that use content to drive SQL and pipeline growth. • Examples include: • SEO-driven acquisition content • Mid-funnel educational content that drives demo requests • Case studies and proof-based conversion content • Product education content that reduces buyer friction • Identify opportunities where content can unlock acquisition • Propose and test growth hypotheses • Measure outcomes and iterate quickly • Content System Execution (35%): Execute and scale content across multiple formats and channels. • Examples include: • Blogs, pillar pages, and educational content • Case studies and customer stories • Webinar repurposing and educational series • Email and lifecycle content • Turn insights into publish-ready content • Repurpose long-form content into multi-channel assets • Work with templates, frameworks, and AI tools to accelerate output • Marketing Data & Funnel Insight (25%): Track how content impacts the marketing funnel. • Examples include: • Traffic → lead → SQL conversion • Content engagement • SEO performance • Attribution insights • Monitor performance dashboards • Identify what content drives real pipeline impact • Recommend improvements based on data • You have basic proficiency in SQL and have pulled data from a warehouse before. • AI tools for content workflows • PLG or SMB SaaS marketing • What Success Looks Like (First 90 Days) • Launch several content-driven acquisition experiments • Identify at least one scalable content channel • Improve how content contributes to SQL generation • Help build a repeatable content → pipeline system
Benefits
• Estimated Base Salary $60K – $80K • The salary range for this position represents a good faith estimate of base compensation at the time of posting. Final compensation will be determined based on factors such as skills, experience, qualifications, location, and internal equity. • Upload your resume here to autofill key application fields. • Drop your resume here! • Parsing your resume. Autofilling key fields... • please provide a # to best reach you • or drag and drop here
No credit card. Takes 10 seconds.