Delinea - Senior Channel Marketing Manager
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Requirements
• Experience as a creative, flexible, hands-on channel marketing leader who is comfortable rolling up their sleeves and getting the job done. • Excellent organisational skills and ability to juggle multiple workstreams simultaneously. • Ability to work well in a fast-paced environment and can manage pressure when faced with time, budget, or resource constraints. • Solid co-marketing campaign management background within the B2B technology industry with Cybersecurity sector experience. • Proven experience in successful channel co-marketing • 7+ years channel marketing experience in high-growth technology companies • Strong ability to define channel marketing strategy while also driving exceptional execution. • Experience working with a global/international marketing team. • First-class presentation and communication skills, able to consult effectively with partners and colleagues at all levels. • Able to work in a matrix environment, show initiative and forge strong relationships both internally and externally. • Strong budget management and marketing measurement skills. • Bachelor-level degree in Marketing is a plus. • Fluent English Speaker (both writing and speaking).
Responsibilities
• Be responsible for defining and executing the channel marketing plan, across the breadth of the marketing mix, to drive new channel sourced business in line with the regional needs following the business revenue waterfall. • Drive joint planning with Focused Partners to map out a plan of co-marketing activities with mutually agreed lead and pipeline targets and determine investment priorities based on ROI. • Manage the channel marketing budget, measuring and optimising co-marketing programs to ensure activities are effective, efficient, and demonstrate desired ROI. • Coordinate a calendar of channel content, campaigns, and other activities to deliver predictable pipeline generation and sales stage progression toward close. • Work with regional sales/channels team on Focused Account mapping by Focus Partner • Work with regional field teams on partner inclusion in appropriate conferences and speaking events that will help drive leads, pipeline, and new partner-led revenue. • Manage liaisons with Focused Partners on regular channel cadences and Partner councils. • Track and report on: • Co-marketing Campaign performance and ROI, • Deal Registration and conversion to bookings contribution rates, • Channel marketing budget management.
Benefits
• We're passionate problem-solvers helping the world's largest organizations protect what matters most: their human and machine identities. • We invest in people who are smart, self-motivated, and collaborative. • What we offer in return is meaningful work, a culture of innovation and great career progression. • At Delinea, our core values are STRONG and guide our behaviors and success: • Spirited - We bring energy and passion to everything we do • Trust - We act with integrity and deliver on our commitments • Respect - We listen, value different perspectives, and work as one team • Ownership - We take initiative and follow through • Nimble - We adapt quickly in a fast-changing environment • Global - We embrace diverse people and ideas to drive better outcomes • We believe weaving these core values into our day-to-day actions, and our process for hiring, evaluating, and promoting employees, helps us cultivate a work environment that embraces collaboration and camaraderie. • We take care of our employees. We offer competitive salaries, a meaningful bonus program, and excellent benefits, including healthcare insurance, as well as pension/retirement matching, comprehensive life insurance, an employee assistance program, time off plans, and paid company holidays.
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