Goodnotes - Growth Operation Specialist (User Growth & Templates) 6 month Contract
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Requirements
• Content Operations: You have managed a digital content library or asset pipeline end-to-end, keeping multiple stakeholders aligned in a fast-paced environment with a strong eye for detail, quality, and category organization. • Content Operations: • Quality Standards: You have a high bar for digital content quality and have previously been responsible for defining what "good" looks like in a digital product context - think templates, planners, notebooks, slides or interactive assets rather than video or social content. You can translate quality standards into clear creator guidelines, and work closely with engineers to understand technical feasibility. • Quality Standards: • Operationally Rigorous: You've built or significantly improved a process from scratch, providing creative solutions to technical roadblocks. You can clearly articulate what was broken, what you changed, and how you measured the improvement. • Operationally Rigorous: • Creator or Vendor Management: You have independently managed a pipeline of external vendors or creator partners with minimum supervision while finding ways to streamline and automate repetitive workflows. Familiarity with tools like Zapier, Monday.com, or Zendesk is a plus. • Creator or Vendor Management: • Experience in productivity platforms such as note-taking, creative design, collaboration services is a plus. • Familiarity with BI tools or analytics platforms (e.g. Amplitude, Hex, or equivalent) is a plus.
Responsibilities
• Funnel-driven template strategy : Drive conversion optimization across the user funnel with template library. You will use data to identify high-performing templates and will work closely with creators to build templates that specifically target user activation. • Funnel-driven template strategy : • Data-driven experimentation : Develop and test hypotheses to improve user’s retention and usage with template library. You will use quantitative analysis to identify which template contents are effective in high-quality user acquisition, conversion, and retention. • Data-driven experimentation : • Product discovery: You will proactively identify user needs based on experimental results to define, discover, and build a new template category. • Product discovery: • Digital asset management and operations : Manage the end-to-end template submission pipeline with highest detail and category organization. • Digital asset management and operations : • Content Creator & Vendor Management: Act as the primary account manager for external vendors, managing vendor or seller onboarding, performance reporting, and contract execution while keeping complex cross-functional initiatives moving forward. • Content Creator & Vendor Management: • Skills you need to be successful in this role • Growth or Experimentation Experience: You have experience running A/B tests and funnel analyses with contents, using data-driven hypotheses to improve activation, conversion, and retention of a product.
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