valerie-group - Static & Motion (Paid Media & AI-Enabled Creative)

• Experience working with AI-assisted creative tools or workflows. • Familiarity with performance testing frameworks and creative iteration cycles. • Understanding of social-first aesthetics and emerging ad formats across Meta, TikTok, and YouTube. • Key Performance Indicators • Creative Performance Quality: % of paid media creatives approved with minimal revisions. • Platform Hygiene Compliance: Adherence to Meta and platform-specific best practices. • Iteration Velocity: Speed and effectiveness of creative improvements post-feedback. • Innovation Contribution: Introduction of new creative formats or execution approaches. • Adoption & Reusability: Usage of templates, formats, or systems created by the designer.