Fospha - Marketing Activation Associate
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Requirements
• Are organised and data-literate — you track what works, learn from what doesn't, and iterate fast • organised and data-literate • Want a role with real ownership and progression — this role can grow into senior positions across Growth, RevOps, GTM Strategy, or Sales • real ownership and progression • Experience with GTM or marketing automation tools (e.g. HubSpot, Apollo, Dripify, or similar) • Exposure to ABM, outbound, or demand generation in a B2B context • Any experience building with AI tools — personal projects, automations, scripts, or internal tools • Internship or early experience in growth, operations, or sales • Our Values and Principles • You will be able to demonstrate examples of our core principles: • Seek inclusion & diversity: We create an environment where everyone feels welcome, and people are encouraged to speak and be heard • Seek inclusion & diversity: • Work Hard, Work Well, Work Together: We take responsibility for making things happen, independently and together; we help colleagues in need and close loops, making sure our work is complete and has lasting impact • Work Hard, Work Well, Work Together: • Grow: We are proactive, curious and unafraid of failure • Grow: • Customer at the heart: We care about the customer, feel their pain and love building product that solves their biggest problems • Customer at the heart: • Candour with caring: We deliver candid feedback with kindness and receive it with gratitude • Candour with caring: • What we can offer you • Competitive base salary and commission • Be part of one of the UK's fastest-growing scaleups, trusted by brands like Gymshark, Dyson, and Huel • Hands-on access to modern GTM tools and an active GenAI environment where you're encouraged to build • Work directly with experienced leaders across Marketing, Sales, RevOps, and Partnerships • Be part of a leading global venture builder, Blenheim Chalcot • Blenheim Chalcot • Flexible benefits including Private Medical and Dental, gym subsidies, life assurance, and pension • 25 days of paid holiday + your birthday off! • Free snacks in the office • Quarterly team socials
Responsibilities
• Own and architect GTM workflows - Design, build, document, and iterate on signal-based outbound systems using Apollo, HubSpot, Dripify, and AI tooling. You treat every workflow as a system to be optimised. • Own and architect GTM workflows • Translate intent signals into qualified pipeline - Monitor market signals — job changes, engagement data, events, inbound activity — and route accounts through enrichment workflows to activate them from MEL → MAL → MQL → SQL. • Translate intent signals into qualified pipeline • Build with GenAI - Actively create prompts, automations, and AI-assisted sequences that sharpen personalisation, compress cycle time, and improve conversion. You're a builder, not a button-presser. • Build with GenAI • Own pipeline metrics end-to-end - Track and report on response rates, acceptance rates, meetings booked, and pipeline influenced. • Own pipeline metrics end-to-end • Connect Marketing to Sales with precision - Ensure the right accounts are enriched, correctly routed, and handed to Account Executives with full context — so no signal is wasted. • Connect Marketing to Sales with precision • Experiment, document, optimise - Run structured tests on messaging, sequencing, and targeting. Document what works. Turn one-off wins into repeatable, scalable playbooks. • Experiment, document, optimise • In addition to your core responsibilities, we expect you to be excited by the opportunity Gen AI brings and find new ways of working utilising our Gen AI hub! • What are we looking for? • We hire for potential and mindset. You should apply if you: • Are technically curious — you love learning new tools, building workflows, and figuring out how systems connect • technically curious • Are commercially driven — you care about pipeline, revenue, and winning new business • commercially driven • Are genuinely excited by GenAI — not just as a buzzword, but as something you actively use and want to build with (experience with tools like Claude, ChatGPT, Cursor, or similar is a strong signal) • genuinely excited by GenAI • Have strong communication skills and are comfortable working across Marketing, Sales, Partnerships, and RevOps
Benefits
• Be part of one of the UK's fastest-growing scaleups, trusted by brands like Gymshark, Dyson, and Huel • Hands-on access to modern GTM tools and an active GenAI environment where you're encouraged to build • Work directly with experienced leaders across Marketing, Sales, RevOps, and Partnerships • Be part of a leading global venture builder, Blenheim Chalcot • Flexible benefits including Private Medical and Dental, gym subsidies, life assurance, and pension • 25 days of paid holiday + your birthday off! • Free snacks in the office • Quarterly team socials
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