directive - Growth Marketing Intern (Remote US)
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Requirements
• Currently a junior or senior pursuing a degree in Marketing or a related field • Strong analytical abilities and a data-first mindset, with a keen interest in performance metrics and campaign reporting. • Proven writing experience with the ability to craft clear, compelling, and concise copy optimized for direct response channels like cold outbound and email nurture sequences. • Exceptional attention to detail, particularly when managing list segmentation, tracking links, and ensuring data integrity for campaign execution. • A genuine passion for demand generation, understanding campaign attribution, and connecting marketing efforts directly to pipeline and revenue. • A curious, experiment-driven mindset with a willingness to A/B test messaging, learn quickly, and iterate based on measurable results. • Bonus points for any prior exposure to marketing technology (MarTech) systems • As a remote-first company, you’ll have the ability to work from your home office. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, Mexico, and the UK. For global locations, you must have established and current work authorization and permanently reside in that country.
Responsibilities
• Help draft and refine targeted messaging and compelling copy for use in outbound sequences and email nurture campaigns. • Contribute to targeted signal campaigns and leverage AI tools for tasks such as optimizing audience segmentation and improving outreach effectiveness. • Gain hands-on experience in measuring campaign attribution to accurately connect marketing activity to pipeline and revenue. • Apply an experiment-driven mindset by assisting with A/B testing campaign elements (e.g., subject lines, calls-to-action) and iterating based on performance data. • Collaborate closely with the marketing team to align demand gen efforts with content strategy, major campaigns, and broader brand goals. • Occasionally support related marketing functions, such as content promotion or website updates, to expand your full-funnel marketing experience. • Actively engage with our community by responding to comments, participating in trending conversations, and showing up authentically across platforms. • Strengthen your marketing foundation by learning to navigate the tech stack for basic troubleshooting and reporting needs, gaining hands-on experience with the backend processes and reporting functions that power modern marketing teams. • See firsthand how demand generation strategies drive real business impact within a fast-moving B2B marketing agency.
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