Life360 - Senior Product Marketing Manager, Life360 Ads
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Requirements
• 8+ years of experience, with a strong B2B product marketing background. • Deep experience in AdTech and/or MarTech, including hands-on familiarity with DSPs, SSPs, measurement, identity, targeting, attribution, and the broader programmatic ecosystem. • A track record of bringing technical advertising products to market — and seeing them adopted, not just launched. • Demonstrated command of programmatic advertising, Connected TV, online video, and native, plus audience and data products. • Retail Media Network (RMN) experience, O&O (Owned & Operated) publisher background, and App publishing expertise. • Proven ability to influence senior stakeholders and align cross-functional teams without owning them. • Exceptional storytelling and communication skills — you can take something genuinely complex and make it land in one sentence. • Experience with at-home / household-level targeting and the privacy and identity landscape shaping its future. • Background at a DSP, SSP, streaming/CTV platform, measurement or identity provider, or another high-growth ad platform. • Experience standing up product marketing inside a new or fast-scaling advertising business. • A point of view on where deterministic, first-party, privacy-forward advertising is headed.
Benefits
• Competitive pay and benefits • Medical, dental, vision, life and disability insurance plans (100% paid for employees) • 401(k) plan with company matching program • Mental Wellness Program & Employee Assistance Program (EAP) for mental well-being • Flexible PTO, 13 company-wide days off throughout the year • Winter and Summer Weeklong Synchronized Company Shutdowns • Learning & Development programs • Equipment, tools, and reimbursement support for a productive remote environment • Free Life360 Platinum Membership for your preferred circle • Free Tile Products • Life360 Values • Our company’s mission-driven culture is guided by our shared values to create a trusted work environment where you can bring your authentic self to work and make a positive difference • Be a Good Person - We have a team of high integrity people you can trust. • Be Direct With Respect - We communicate directly, even when it’s hard. • Members Before Metrics - We focus on building an exceptional experience for families. • High Intensity, High Impact - We do whatever it takes to get the job done. • Our Commitment to Diversity • We believe that different ideas, perspectives and backgrounds create a stronger and more creative work environment that delivers better results. Together, we continue to build an inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. It fuels our innovation and connects us closer to our customers and the communities we serve. We strive to create a workplace that reflects the communities we serve and where everyone feels empowered to bring their authentic best selves to work.
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