dandy - Sr. Manager, Web Experience
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Requirements
• Dandy is transforming the massive and antiquated dental industry—an industry worth over $400B. Backed by some of the world’s leading venture capital firms, we’re on an ambitious mission to simplify and modernize every function of the dental practice through technology. As we expand our reach globally, Dandy is building the operating system for dental offices around the world—empowering clinicians and their teams with technology, innovation, and world-class support to achieve more for their practices, their people, and their patients. • 8+ years in web experience, growth, or digital product roles • Proven ownership of website performance tied to pipeline, revenue, or conversion metrics • Track record of building and scaling experimentation (CRO) programs • Strong analytical skills with the ability to translate data into strategic roadmaps • Experience partnering closely with performance marketing teams (paid media, lifecycle, demand gen) • Experience working with developers and managing development workflows or sprints • Experience scaling websites in high-growth environments • An operator who can go deep in the details when needed, while building systems that drive leverage and scale • Ability to prioritize autonomously using a hypothesis-driven, business-impact-focused approach • Experience with high-volume marketing motions • Experience scaling global or multi-region websites • Outstanding professional references • Relentlessly positive attitude, strong sense of humor, and the ability to have fun at work • For full-time positions, Dandy offers a wide range of best-in-class, comprehensive, and inclusive benefits tailored to each country where we operate. Our local benefits packages typically include healthcare, dental, mental health support, parental planning resources, retirement savings options, and generous paid time off—ensuring our team members are supported no matter where they live and work.
Responsibilities
• Own Website-Driven Growth & Pipeline • Own and improve website-sourced pipeline and conversion rates across key funnels • Partner with Growth, Paid, and Lifecycle teams to maximize traffic quality and conversion efficiency • Build reporting frameworks that connect website performance to revenue outcomes • Use analytics (GA4, behavioral tools) to identify friction points and prioritize high-impact opportunities • Build & Scale a High-Performing Web Engine • Develop and scale a structured CRO and experimentation program • Establish a data-driven roadmap grounded in user behavior and business impact • Increase experimentation velocity and continuously improve funnel performance • Lead Web Strategy & Global Expansion • Define and execute the roadmap for global website expansion and localization • Ensure a seamless, high-performing experience across international markets • Evolve site architecture to support scale across regions and customer segments • Create Scalable Infrastructure & Operations • Build scalable systems for content publishing, experimentation, and page creation • Own the strategic direction of the CMS to enable speed, flexibility, and consistency • Manage internal resources and agency partners to execute efficiently and at high quality • Step into content execution to help accelerate initiatives • Elevate Web Experience & Design Systems • Drive continuous improvement of the website experience to increase both conversion and perceived brand quality • Partner closely with design to evolve UI patterns, page structures, and interaction models based on performance data • Scale and refine the component library to balance speed, consistency, and high-quality design • Leverage emerging tools (including AI) to accelerate design iteration and improve experimentation velocity • Partner with internal teams and agencies to optimize content and technical infrastructure for modern search (SEO and emerging AI-driven search experiences)
Benefits
• $140,250 – $170,000 • Actual compensation for roles will vary based on factors including the candidate's location, skills, qualifications, and experience. • Please note that compensation listed for U.S. based roles applies only to candidates working in the United States. Candidates hired outside the U.S. will receive regionally adjusted compensation. • Upload your resume here to autofill key application fields. • Drop your resume here! • Parsing your resume. Autofilling key fields... • or drag and drop here • Please provide a link to your LinkedIn profile. If you do not have one, please enter "n/a". • Please select all that apply. • Campus Recruiting • Dandy Career's page • You know someone who works here • By selecting “Yes”, you agree to receive text messages from us about your job application. Message frequency varies, and message and data rates may apply. Learn more in our Privacy & SMS Policy. • I consent to the processing of my personal data for the purpose of evaluating my application, in accordance with Dandy’s Privacy Policy. • Decline to self-identify • Hispanic or Latino - A person of Cuban, Mexican, Puerto Rican, South or Central American, or other Spanish culture or origin regardless of race. • Hispanic or Latino • White (Not Hispanic or Latino) - A person having origins in any of the original peoples of Europe, the Middle East, or North Africa. • White • Black or African American (Not Hispanic or Latino) - A person having origins in any of the black racial groups of Africa. • Black or African American • Native Hawaiian or Other Pacific Islander (Not Hispanic or Latino) - A person having origins in any of the peoples of Hawaii, Guam, Samoa, or other Pacific Islands. • Native Hawaiian or Other Pacific Islander • Asian (Not Hispanic or Latino) - A person having origins in any of the original peoples of the Far East, Southeast Asia, or the Indian Subcontinent, including, for example, Cambodia, China, India, Japan, Korea, Malaysia, Pakistan, the Philippine Islands, Thailand, and Vietnam. • Asian • American Indian or Alaska Native (Not Hispanic or Latino) - A person having origins in any of the original peoples of North and South America (including Central America), and who maintain tribal affiliation or community attachment. • American Indian or Alaska Native • Two or More Races (Not Hispanic or Latino) - All persons who identify with more than one of the above five races. • Two or More Races • Hispanic or Latino • White (Not Hispanic or Latino) • Black or African American (Not Hispanic or Latino) • Native Hawaiian or Other Pacific Islander (Not Hispanic or Latino) • Asian (Not Hispanic or Latino) • American Indian or Alaska Native (Not Hispanic or Latino) • Two or More Races (Not Hispanic or Latino) • I identify as one or more of the classifications of protected veteran listed above • I am not a protected veteran
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