numeral - Growth
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Requirements
• 2–8 years in growth, marketing, or a founder/operator role, ideally in a high-velocity startup environment. • Proven track record of driving measurable acquisition impact; you’ve launched campaigns, experiments, or channels that generated real pipeline or revenue. • Hands-on experience with paid media (Google, Meta, LinkedIn, etc.) and comfort managing budgets, CAC targets, and performance metrics. • Strong analytical skills, you’re comfortable in spreadsheets, dashboards, attribution models, and can connect channel performance to revenue outcomes. • Familiarity with ABM or targeted outbound motions, you understand segmentation, personalization, and how to partner with sales to drive high-value accounts. • Experience building, segmenting, or enriching TAM datasets, you’ve worked with enrichment tools, data providers, or built targeting frameworks around ICP refinement. • Clear, persuasive communicator, strong writing skills across ads, landing pages, emails, and positioning. • Comfort with ambiguity, you don’t need a playbook; you build one. • High ownership mentality, you operate like a founder, care about outcomes over activity, and take responsibility for results. • Bias toward action, you ship fast, iterate quickly, and would rather test than debate. • Curiosity about AI tools and automation — you’re excited to leverage AI-native workflows to move faster and do more with less. • Experience in B2B SaaS, fintech, or e-commerce • Direct experience with three or more of the following channels: Google Ads, LinkedIn Ads, Meta Ads, Reddit Ads, X Ads, CTV, or direct mail. • Familiarity with Salesforce, Hubspot, Sendoso, Webflow, or PartnerStack • Track record of owning growth/marketing from 0 to 1 and building systems that scale
Responsibilities
• Launch & scale new growth channels: Identify, test, and validate new customer acquisition channels, then build repeatable systems around what works. • Co-own paid acquisition: Launch, test, and optimize paid media campaigns across channels (search, social, emerging platforms) with a focus on CAC, pipeline, and revenue impact. • Build & enrich the TAM: Define, expand, and continuously refine our total addressable market through data sourcing, enrichment tools, segmentation, and ICP iteration to ensure we’re targeting the highest-value opportunities. • Develop creator & content partnerships: Identify, recruit, and manage relationships with content creators and partners to drive awareness, credibility, and customer acquisition. • Optimize website & conversion funnels: Continuously improve core website pages, landing pages, and funnel flows through testing, messaging iteration, and CRO experimentation. • Partner cross-functionally: Work closely with sales and product to align messaging, identify high-value opportunities, and turn customer insights into growth initiatives. • Stand-up new market segments: Helping Numeral go from 0 to 1 in entirely new segments, beyond ecommerce or SaaS. Leading with marketing.
Benefits
• Competitive salary and equity - you'll share directly in the company's success • Full medical, dental, and vision coverage • Wellness perks like Headspace and the Peloton One App • 401(k) to help you build long-term financial security • Lunch and snacks when you're in the office • Regular team offsites and company events as we grow • A culture built on ownership - your work matters and people will see it!
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