Upshop - Principal UX Designer
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Requirements
• 7+ years of UX / product design experience with a strong portfolio of work that demonstrates both strategic depth and craft excellence. • Experience creating and scaling design systems or shared UX platforms in complex multi-product portfolios across different medium (web, tablet, mobile) • Proven track record of mentoring designers and elevating team quality. • Hands-on design fluency: end-to-end interaction design, advanced prototyping (Figma), motion where applicable. • Hands-on design fluency: • Deep systems thinking: ability to decompose and organize design patterns that scale across products and teams. • Deep systems thinking: • Excellent communication: ability to articulate decisions to both technical and non-technical audiences. • Excellent communication: • Comfort working with engineering on implementation patterns, constraints, and performance realities. • Strong understanding of user-centered design, accessibility, and usability best practices. • Experience contributing code to UI component libraries: React, Tailwind, Design Tokens, shadcn, CSS-in-JS; able to meaningfully engage on component structure and implementation quality. • Familiarity with analytics data used to inform design decisions • Experience in high-growth SaaS or platform organizations • What Makes You Successful Here • You set direction through clarity of thought and strength of craft, not hierarchy. • You enjoy making complexity feel simple for others - both in product and in how design works. • You are motivated by empowering others, sharing craft expertise, and defining scalable design strategies. • You embrace ambiguity and drive forward with both curiosity and discipline. • Portfolio Requirement • An online portfolio is required and should highlight: • Design system thinking and platform-level impact • High-fidelity prototypes and interaction work • Examples of coaching, mentoring, or elevating team outcomes • The estimated pay ranges for this role are as follows: • $120,000 - 170,000 CAD • The successful candidate’s starting salary will be determined based on permissible, non-discriminatory factors such as skills, experience, and geographic location.
Responsibilities
• Design Platform & System Leadership • Own and evolve the Upshop Design Platform and System: components, guidelines, interaction language, motion principles, and shared patterns. • Partner with engineering to ensure consistency, scalability, performance, and technical feasibility at platform scale. • Define and document standards for how design is expressed across products — from tokens to complex state behaviors. • Advocate for accessibility, performance, and inclusive design across the system. • Hands-On UX & Interaction Craft • Create and iterate high-fidelity prototypes, interaction models, and design artifacts that clarify intent and drive alignment. • Use prototypes as a primary language for exploration, communication, and decision-making. • Translate research insights, user data, and business goals into elegant, scalable solutions. • Player-Coach Leadership • Serve as a mentor and coach: provide regular design critique, career guidance, and hands-on support for more junior designers. • Lead and facilitate cross-disciplinary workshops to solve complex UX challenges collaboratively • Elevate team craft through shared best practices, tooling improvements, and patterns for reuse. • Cross-Functional Collaboration • Partner deeply with Product, Engineering, and Brand teams to shape outcomes that balance user needs with business strategy. • Influence product direction through strategic reasoning and exceptional design judgment • Represent design decisions to senior leadership and stakeholders with clarity and confidence. • Working in Ambiguity & Evolving Practice • Thrive in exploratory environments where problems are undefined and outcomes are emerging. • Define and refine processes that help teams navigate ambiguity while maintaining velocity and quality.
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