spellbook.legal - Growth Lead, Enterprise Demand Generation
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Requirements
• 4–8+ years in B2B SaaS demand generation or growth marketing • Proven track record of owning pipeline and revenue targets and delivering measurable results against enterprise or mid-market sales motions • Experience with marketing automation and CRM systems (HubSpot, Salesforce, or similar) • Strong analytical skills and comfort working with funnel metrics • Excellent cross-functional collaboration abilities, especially with Sales • Experience marketing to legal, compliance, procurement, or professional services buyers is a plus • Startup or high-growth environment experience is a plus
Responsibilities
• Develop and execute demand generation strategies focused on enterprise accounts across legal departments, procurement teams, and law firms • Build integrated, multi-channel campaigns across email, webinars, events, paid media, content, and outbound support • Create and scale ABM programs targeting strategic accounts • Partner with Account Executives and SDRs to align on target account strategy and build campaigns that support strategic opportunities and expansion efforts • Launch executive roundtables, customer events, and webinar programs designed to generate qualified meetings • Develop nurture programs tailored to enterprise buying committees • Run experiments to improve engagement, meeting generation, and pipeline creation • Improve marketing automation and campaign operations • Help define scalable demand gen processes as Spellbook grows
Benefits
• Embrace autonomy and accountability in a flexible work environment; we focus on outcomes and empower you to determine how to get the job done • Access our company-paid group benefits for you and your family, with $1,000 towards mental health support • Disconnect during our holiday closure and take advantage of our generous time off policies throughout the year • Enjoy monthly paid meals, an annual wellness allowance to support your well-being and parental leave top-ups as your family grows • Secure your stake in our success; you’ll receive competitive stock option grants as a pivotal early employee • INCLUSIVE HIRING AT SPELLBOOK • Spellbook uses industry benchmark data to establish compensation bands for all roles. The salary range listed for a position reflects the expected total wage range for the role—including base salary and on-target commissions, where applicable—and may span multiple career levels. Final compensation is determined during the interview process based on factors such as experience, skills, scope, and role level. In addition to base salary and applicable commissions, total rewards may include equity, health and wellness benefits, and other company programs. Full details will be shared during the interview process.
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