Binance - Regional Marketing Specialist（South East Asia）
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Requirements
• Proven community management experience with strong ownership and emotional intelligence. Strong passion for working in a start-up environment. • 1+ year experience in managing online/offline events. Proven track record in managing and engaging communities via Telegram or similar channels. • Understanding of cryptocurrency related terminologies and trends. • Be able to work flexible and stretched hours to interact with the crypto community as frequently as possible. • Fluency in English is required to be able to coordinate with overseas partners and stakeholders. Additional languages would be an advantage. • Excellent organizational skills, ability to multitask with great time management skills.
Responsibilities
• Execute all marketing efforts with a hands-on approach. Work on integrated campaigns, starting with strategy and brief, and work on executing and measuring performance. • Constantly work on new content, channels, creatives and other ideas for experimentation, optimization and acquisition growth. • Structuring, managing and growing our community via various Local Social Channels. Increase reach, engagement and conversion through social media and content marketing strategies. • Moderate local forums, social platforms and chat groups to interact with the community and increase positive engagement. • Identify additional avenues to build community, KOL/Affiliates Management. • Designing and implementing incentive programs to promote engagement and growth with existing and potential networks. • Coordinating inter-department cooperation between the Angels and the Binance team (including BD, Marketing, collecting leads, market research, data requests, etc.). • Brainstorming and implementing online/offline event plans and concepts. • Management of budgeting, invoicing, liaising and negotiation with vendors for event management, marketing inventory management and program finance management.
Benefits
• Shape the future with the world’s leading blockchain ecosystem • Collaborate with world-class talent in a user-centric global organization with a flat structure • Tackle unique, fast-paced projects with autonomy in an innovative environment • Thrive in a results-driven workplace with opportunities for career growth and continuous learning • Competitive salary and company benefits • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
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