Zeta Global - Director, Product (Mobile)
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Requirements
• 10+ years in Product Management, Platform Strategy, or Product-Led GTM • Track record building or scaling messaging, engagement, or martech platforms (CPaaS) • Backgrounds That Translate Well • Mobile engagement or conversational messaging platforms • Martech / Adtech infrastructure or Customer Engagement Platforms (CEP) • Messaging infrastructure providers or enterprise SaaS with product-led GTM • Platform product development and monetization strategy • Messaging protocols and ecosystems: SMS, RCS, WhatsApp, Push • Conversational UX and AI-driven engagement models • Product-led GTM, enterprise solution positioning, and client adoption frameworks • Strong cross-functional leadership across Product, Engineering, and GTM teams • Technical fluency: APIs, platform integrations, marketing automation ecosystems
Responsibilities
• Product & Platform • Own the roadmap for Zeta's mobile and conversational messaging capabilities • Drive integration across SMS, RCS, WhatsApp, Mobile Push & Athena • Align messaging platform capabilities with Athena-powered AI workflows • Cross-Functional Execution • Partner with Product & Engineering to accelerate platform development • Collaborate with Activations and Customer teams to drive client adoption • Work with Product Marketing and Sales to translate capabilities into market-ready offerings • Market & Client Engagement • Validate enterprise messaging use cases with strategic clients • Identify opportunities for verticalized messaging solutions • Support product demos, pilots, and strategic client deployments
Benefits
• Excellent medical, dental, and vision coverage • Employee Equity • Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!! • The salary range for this role is $180,000 - $210,000 depending on location and experience. • $180,000 - $210,000 • PEOPLE & CULTURE AT ZETA • Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. • We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ • ZETA IN THE NEWS! • ZETA IN THE NEWS! • https://zetaglobal.com/press/?cat=press-releases
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