Automattic Careers - Senior Social and Community Strategist

• Craft. Strong B2B social experience, ideally enterprise SaaS or technology. You’ve owned LinkedIn at scale, run editorial calendars, built or run employee advocacy programs, and engaged in communities where the standard for credibility is high. You write well, have taste, and can tell the difference between a post that performs and a post that builds. • Craft. • Algorithm awareness. You stay close to platform algorithms and best practices, and you treat strategy as something that flexes when the platforms do. What worked last quarter doesn’t always work next quarter, and you’re already iterating before anyone has to ask. • Algorithm awareness. • AI fluency. You actively use AI in your daily work: briefing, prompting, iterating, and building lightweight agents and workflows that handle the volume so you can focus on the judgment. In your interview, you’ll show us specifically how—what you've built, what you use daily, and what you’re trying next. This is a must. • AI fluency. • Measurement conviction. You don’t wait to be told what to track. You bring a strong POV on what should be measured for social and community at this stage of the brand, and you can read your own dashboards to back it up. • Measurement conviction. • Brand instinct. Every post, every comment, every community we show up in either builds or erodes our authority, and you act accordingly. • Brand instinct. • How you operate • How you operate • Bias toward amplification. You’re embedded in the Brand & Organic Growth team and you work alongside content, PR, web, paid, and design as natural partners. The job is to make our collective work travel further, not just publish your own. • Equally at home in strategy and execution. You can write the brief and you can write the post. • Strong collaborator across the function and beyond. You partner with PR/comms (exec social handoffs, crisis), PMM (industry positioning), Sales (account intel), and Customer Marketing (advocacy, owned customer communities). • 8+ years in B2B social and community, ideally in enterprise SaaS or technology. • Demonstrated experience owning LinkedIn at scale for a B2B brand and pushing the function past the obvious playbook. • Track record of running an employee advocacy program with measurable reach and engagement. • Active community participation across at least some of the surfaces we care about (Reddit, B2B Slacks, vertical forums). • Hands-on AI fluency. You use AI agents and LLM tools daily, and can show specific examples of how you’ve built or implemented them. • Strong measurement conviction. You can name the right metrics for social and community at this stage of a brand and report on them holistically. • Bachelor’s degree or equivalent professional experience. • At this time, we’re only considering candidates based in North America.