aisle - Product Marketing Manager
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Requirements
• 8+ years of experience in Product Marketing, with a proven track record of scaling B2B SaaS products, preferably within the cybersecurity industry. • Strong background in Cybersecurity, with a solid understanding of the AppSec landscape, DevSecOps, or the software development lifecycle (SDLC). • Expertise in technical storytelling, with the ability to take complex topics like "autonomous remediation" and make them simple and persuasive for different audiences. • Experience supporting Enterprise Sales, including a deep understanding of the buyer's journey and how to enable a global sales force. • Analytical and strategic mindset, capable of using market research and data to drive high-level business decisions. • Excellent communication and presentation skills, whether writing a technical blog post or presenting to an executive audience. • Collaborative leadership style, with experience working closely with Product Management and Engineering teams to align on goals. • Experience marketing AI or Machine Learning products. • Existing relationships with industry analysts (Gartner, Forrester). • Technical background as a former engineer or security practitioner.
Responsibilities
• Own the go-to-market strategy for our AppSec suite, defining how we launch new features and enter new market segments. • Develop core messaging and positioning that clearly differentiates our platform from traditional security vendors and highlights our AI advantages. • Lead sales enablement efforts by creating the pitch decks, technical whitepapers, and ROI calculators that help our sales team win complex enterprise deals. • Conduct deep competitive analysis to identify market gaps and provide our teams with the insights needed to beat incumbents in the AppSec space. • Drive integrated marketing campaigns in partnership with Demand Gen to build a high-quality pipeline and increase brand awareness. • Act as a subject matter expert at industry events, webinars, and customer meetings, explaining our technical value proposition with clarity. • Launch new products and features by coordinating across Product, Sales, and Customer Success to ensure consistent messaging and successful adoption. • Analyze customer and market data to influence the product roadmap and ensure we are solving the most pressing problems for security teams.
Benefits
• Aisle is redefining how enterprises secure their software with an AI agent for autonomous vulnerability remediation. Vulnerabilities are the #1 root cause of cyber incidents, yet most organizations take weeks or months to patch what attackers exploit in days. We’re changing that. • Our mission is to protect democratic societies from the most sophisticated cyberattacks. We do that by giving organizations - including those operating critical infrastructure - the power to harden their systems and resolve security issues at superhuman speed and scale. Backed by world-class founders and advisors, we’re creating a new category in cybersecurity at the intersection of AI, automation, and enterprise resilience. • We’re a small, talent-dense team spread across the US, Europe, and Israel. We value high ownership, high velocity, and low-ego collaboration. If you want to work with world-class minds in AI and security, thrive in fast-moving environments, and care about solving one of the toughest challenges in tech, Aisle is the place for you.
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