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Jobs/VP of Marketing Role/moovx - Marketing Technology Architect
moovx

moovx - Marketing Technology Architect

Remote - LATAM2w ago
RemotePrincipalLATAME-commerceRetailVP of MarketingBusiness Development ManagerTraining DevelopmentIterableBrazeSalesforceREST

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Requirements

• 3+ years of hands-on experience implementing and/or managing Cordial for enterprise retail or DTC brands • Demonstrated expertise with Cordial’s data architecture: contact management, supplement data collections, event tracking, and audience segmentation • Experience with Cordial’s SFCC cartridge integration or comparable commerce platform integrations within Cordial • Strong understanding of email/SMS deliverability, IP warm-up, domain authentication (DKIM, DMARC, SPF), and sender reputation management • Experience migrating from competitive platforms (Bluecore, Attentive, Braze, Iterable, Salesforce Marketing Cloud, or similar) to Cordial • Proficiency with Cordial’s scripting/templating language for dynamic content personalization • Working knowledge of APIs, webhooks, and data integration patterns (REST, batch ETL) • Experience in multi-brand or multi-site retail environments with brand-level data governance requirements • Experience with Cordial Edge AI features (Message Insights, Message Assistant, Price Sensitivity). • Familiarity with Amperity, Bluecore, or Attentive platforms. Prior work with luxury or premium • fashion/retail brands. Knowledge of Salesforce Commerce Cloud (SFCC) architecture, Business Manager, and cartridge framework. Experience with Cordial’s MCP interface and agentic AI capabilities.

Responsibilities

• PLATFORM CONFIGURATION & IMPLEMENTATION • Lead Cordial platform configuration including account structure, brand-level workspace setup, and user roles for a multi-brand environment • Configure Cordial’s native CDP layer including contact schema design, custom attributes, supplement data collections, and audience segmentation • Build and optimize automated messaging flows: cart/browse abandonment, post-purchase sequences, win-back campaigns, transactional triggers, and lifecycle orchestration • Implement Cordial Edge AI features including Message Insights, Message Assistant, and Price Sensitivity models • Design and execute A/B and multivariate testing frameworks within Cordial’s experimentation engine • SFCC INTEGRATION • Configure and deploy Cordial’s SFCC cartridge integration across multi-site storefronts • Map SFCC customer, order, product, and wish list data to Cordial contact and supplement data schemas • Set up and validate both real-time event tracking (browse, cart, purchase) and batch data • synchronization jobs • Coordinate with the client’s SFCC team on Business Manager configurations, cartridge path setup, and API endpoint configuration • Ensure integration handles multi-brand site isolation while enabling shared data infrastructure • DATA MIGRATION & VENDOR CUTOVER • Architect the data flow between Amperity (CDP) and Cordial’s native CDP, defining which system owns the golden customer record during and after transition • Manage parallel operations during cutover to ensure zero disruption to email and SMS revenue • Validate deliverability, domain reputation, and sending infrastructure during IP warm-up and migration • ENABLEMENT & OPTIMIZATION • Serve as the primary Cordial technical resource for the client’s marketing and CRM teams • Develop documentation, playbooks, and training materials for campaign operations within Cordial • Partner with Cordial’s professional services team to coordinate division of labor and escalate platform-level issues • Establish KPIs and monitoring dashboards for email/SMS deliverability, engagement, and revenue attribution • Advise on Cordial’s AI agent capabilities and MCP integration as the platform evolves

Benefits

• Competitive salaries throughout LATAM (USD). • 100% remote work from anywhere in LATAM. • Opportunity to join a collaborative and fast-growing global team. • Daily interaction and close collaboration with international teams, including the US. • A role with high visibility and ownership, where your work directly impacts the business.

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