immuta - Director, Revenue Marketing
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Requirements
• 7 - 12 years of experience in B2B SaaS or enterprise technology marketing • Proven success in demand generation, revenue marketing, ABM, or integrated pipeline programs • Hands-on experience executing across digital, field, partner, and lifecycle marketing channels • Strong understanding of field marketing and event strategy, from local programs to large-scale industry events • Track record of driving pipeline and conversion in a data-driven environment • Experience partnering closely with sales teams and revenue leadership • Ability to balance proven marketing fundamentals with new approaches and experimentation • Curiosity and enthusiasm for AI, automation, and modern marketing practices • Strong strategic thinking paired with a willingness to stay close to execution • Excellent cross-functional leadership and communication skills
Responsibilities
• As Director of Revenue Marketing, you’ll lead the strategy and execution of marketing-driven pipeline across key channels. You’ll operate as a central connector: connecting campaigns, programs, regions, and teams into a unified system that drives awareness, captures intent, and accelerates opportunities. • You’ll lead a team spanning field and international marketing, partner closely with Sales and GTM Engineering, and bring an AI-forward mindset to how we target, engage, and convert buyers. • ## HOW YOU'LL MAKE AN IMPACT: • Own the Revenue Engine: Build and execute an integrated pipeline strategy across marketing channels, connecting digital, field, partner, and lifecycle programs into a cohesive, high-performing system. • Modernize Campaign Strategy: Redefine how campaigns are designed and executed, leveraging AI, intent signals, and data to drive smarter targeting, stronger engagement, and higher conversion. • Turn Events into Pipeline Drivers: Elevate field marketing and events into measurable revenue programs with clear account targeting, structured follow-up, and defined pipeline outcomes. • Scale International Growth: Align and empower regional marketing efforts across EMEA and beyond, balancing global strategy with local market nuance. • Strengthen Sales Alignment: Build deep partnerships with Sales to ensure marketing programs translate into effective sales engagement and follow-up. • ## WHAT YOU'LL OWN: • Build quarterly and annual revenue marketing plans aligned to company goals and sales priorities • Design and execute integrated campaigns across inbound, outbound support, ABM, partner, and lifecycle channels • Oversee field marketing and events, including local programs, executive events, trade shows, webinars, and partner activations • Lead international revenue marketing strategy and coordinate regional execution • Partner with GTM Engineering to improve targeting, intent utilization, workflow automation, and sales actionability • Partner to define target accounts, campaign priorities, and program alignment with Sales and Product Marketing • Manage program performance, funnel metrics, and budget allocation • Establish and evolve reporting on marketing contribution to pipeline creation, conversion, and program effectiveness • Guide and develop a high-performing team across field and international marketing
Benefits
• At Immuta, our goal is to help bridge the gap between personal and professional growth, so that our team members can be well and thrive personally and professionally. After all, great professional success stories rarely happen without great personal success stories! Our generous benefits package given to all full time employees includes: • 100% employer paid Healthcare (Medical, Dental, Vision) premiums for you and your dependents (including Domestic Partners) • Stock Options • Paid parental leave (Both Maternity and Paternity) • Unlimited Paid time off (U.S. based positions) • Learning and Development Resources
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