• 10+ years of product management experience, including meaningful ownership of advertising, monetization, or marketplace products and a record of delivering work across teams.
• A track record of launching new products and growing adoption and revenue. You can explain the decisions you made, the tradeoffs involved, and the results.
• A strong understanding of how brands and agencies buy media, how publishers earn revenue, and how campaign delivery and measurement work.
• Technical fluency across ad serving, data systems, APIs, and third-party integrations, with the judgment to choose practical solutions for an early-stage business.
• Strong product judgment and analytical skills. You can investigate customer behavior, build your own analyses, choose useful success metrics, and interpret experiments. You balance ease of use, commercial needs, and long-term product quality.
• High agency and clear written communication. You can make a persuasive case for a priority, write a useful product spec, and explain decisions to technical and commercial partners. You’re willing to work through the details needed to get something shipped.
• An understanding of Substack’s product and the needs of its creators and readers. You care about independent publishing and can explain how sponsorships can help creators build sustainable businesses while preserving their relationship with their audiences.
• What success looks like