ro - Contract - Senior Creative, Paid Social

• 5-7 years experience in a relevant role with multidisciplinary examples in your portfolio. • You are skilled with Figma, After Effects/Premiere, Photoshop, and Illustrator. You also have a strong working knowledge of advertising fundamentals and a passion for learning about new platforms and technologies. • Your portfolio showcases clear examples of direct response marketing, ideally including strong paid social ad video and static assets as well as iterative testing examples. • You have extensive experience creating dynamic, engaging content tailored to platform-specific formats (Instagram, TikTok, YouTube, etc.) with a strong understanding of transitions, motion graphics, and sound editing. • You understand and have experience designing against key performance metrics like click-through rate (CTR), conversion rate (CVR), and CAC. You have a demonstrated history of executing work that contributes to and exceeds key business goals. You value results as much as you value best-in-class design. • You've played an integral role in launching effective, stunning paid social work. You naturally ideate multiple concepts and directions without losing sight of business and user goals, leading to expert execution built upon discerning insights. • You live and breathe social media, and you understand the nuances of what content performs best on each platform. You may have experience with content creation. • You have excellent visual design craft, with stylistic breadth, attention to detail, and an obsession for pixels. • You've designed game-changing work that showcases a strong foundation of type, space, form, color, and visual hierarchy. • You have great perseverance and an iron-clad work ethic. You roll up your sleeves to do whatever needs to be done.