Parloa - EMEA Senior Product Marketing Manager
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Requirements
• 6+ years of experience as a Product Marketing Manager, or 8+ years of experience working alongside a PMM team in related roles: sales enablement, B2B direct marketing, etc. You already have a Product Marketing playbook. • A proven track record of supporting enterprise sales teams with storylines, collateral, enablement, and individual deal support. When a rep needs the big guns, they call you. • Whether it’s on webinars, at company events, or training the whole Sales team on new products and initiatives, you can capture an audience’s attention. • Ambidexterity for both strategy and tactics. You’ve crafted a company narrative… and also created the sales deck from top to bottom. In a pinch, you can take product screenshots and Photoshop them to look just right… for the roadmap vision deck. Yes, Design and Product can come in and make it look amazing when we’ve got the time, but sometimes your work needs to stand on its own when we have to move fast. • A near-native level of English, since we sell a lot of software in North America. • Experience using, building, marketing, or selling customer experience tools (e.g. software for customer service, contact centers, digital experiences/content management, mobile apps, email/web marketing, etc). You can help our prospects and customers understand how to use Parloa to boost NPS, increase conversion rates, drive revenue, and reduce customer churn — and bonus points if you’ve ever put AHT or FCR in a presentation. • Experience working for a fast-growing, venture-funded B2B software company. This isn’t the first time you’ve built a SaaS plane while it’s flying. • Business fluent in German (C2) to support our DACH teams. • Your recruiting process at Parloa: • Recruiter video call → Hiring Manager call → Case study presentation → Meeting the PMM team → Interview with CMO • Competencies • MUST-HAVES • Storytelling & Communication: Demonstrates excellent verbal and written communication skills, with the ability to craft compelling narratives across different formats (on stage, in calls, in blog posts, etc.). • Storytelling & Communication: • Collaboration & Cross-functional Partnership: Proven ability to work effectively across multiple departments to achieve common goals, fostering strong interdepartmental relationships. • Collaboration & Cross-functional Partnership: • Creativity & Production: Strong creative skills, from the generation of new positioning and messaging, to nice looking slide decks when you don’t have time to collaborate with Design. • Creativity & Production: • Decisiveness & Independent Judgment: Able to make independent decisions in a globally distributed team setting, particularly in time-sensitive situations. • Decisiveness & Independent Judgment: • Self-organization & Prioritization: Highly skilled at prioritizing tasks, managing backlogs, and meeting deadlines in a fast-paced environment. • Self-organization & Prioritization: • Entrepreneurial Mindset: Thrives in undefined environments, taking the initiative to build and launch new processes, products, or strategies from scratch. • Entrepreneurial Mindset: • Technological Aptitude & AI Knowledge: Strong interest in and aptitude for learning new technologies, particularly in AI, with the ability to quickly understand and apply new trends. • Technological Aptitude & AI Knowledge: • Language Skills: A near-native level of English, since we sell a lot of software in North America. • Data Analysis & Insights: Comfortable working with data from platforms like Salesforce, Google, and Looker, using tools like Excel to extract insights and guide decision-making. • Data Analysis & Insights: • Prior CX Experience: Experience using, building, marketing, or selling customer experience tools (e.g. software for customer service, contact centers, digital experiences/content management, mobile apps, email/web marketing, etc). From day one, they will be able to help our prospects and customers understand how to use Parloa to boost NPS, increase conversion rates, drive revenue, and reduce customer churn — and bonus points if they’ve ever put AHT or FCR in a presentation. • Language Skills: Business fluent in German (C2) to support our DACH teams
Responsibilities
• Spearhead GTM efforts for our platform: define the positioning and messaging for our products, orchestrate product communication plans, develop marketing materials, and drive high-impact, cross-functional product launches across Product, Marketing, Sales, CX, etc. • Work with the Product and Engineering teams to make the roadmap sing, ensure its alignment with the company narrative and GTM plan, and keep all interested audiences, from prospects to partners to customers, in the loop. • Empower the sales teams by refining how they position our platform, researching customer use cases and proof points, creating collateral, running training sessions with our Enablement team, and polishing competitive differentiators in collaboration with our Competitive Intelligence team — whatever it takes to keep revenue growing 3x. • Amplify our market awareness by helping source thought leadership content ideas, collaborate on outlines, create and/or review content, and speak on webinars — all in partnership with our Content team, Evangelists, CX team, executives, etc.
Benefits
• Parloa is one of the fastest growing startups in the world of Generative AI and customer service. Parloa’s voice-first GenAI platform for contact centers is built on the best AI technology to automate customer service with natural-sounding conversations for outstanding experiences on all communication channels. Leveraging natural language processing (NLP) and machine learning, Parloa creates intelligent phone and chat solutions for businesses that turn contact centers into value centers by boosting customer service efficiency. The Parloa platform resolves the majority of customer queries quickly and automatically, allowing human agents to focus on complex issues and relationships. Parloa was founded in 2018 by Malte Kosub and Stefan Ostwald and today employs over 400+ people in Berlin, Munich, and New York. • When you join Parloa, you become part of a dynamic and innovative team made up of over 34 nationalities that’s revolutionizing an entire industry. We’re passionate about growing together and creating opportunities for personal and professional development. With our recent $350 million Series D investment, we’re expanding globally and looking for talented individuals to join us on this exciting journey. • Parloa is committed to upholding the highest data protection standards for our clients' and employees' data. All our employees are instrumental in ensuring the utmost care, GDPR, and ISO compliance, including ISO 27001, in handling sensitive information. • Parloa is an e-verify employer in the USA. Please click here to learn more. • We provide equal opportunities to all qualified applicants regardless race, gender, sexual orientation, age, religion, national origin, disability status, socioeconomic background and other characteristics. • We provide equal opportunities to all qualified applicants regardless race, gender, sexual orientation, age, religion, national origin, disability status, socioeconomic background and other characteristics.
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