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Jobs/Field Marketing Manager Role/Diligent Corporation - Senior Field Marketing Manager (12-Month Fixed Term Contract)
Diligent Corporation

Diligent Corporation - Senior Field Marketing Manager (12-Month Fixed Term Contract)

Galway, Ireland; London, England, United Kingdom - Hybrid2mo ago
In OfficeSeniorEMEAGenomicsArtificial IntelligenceField Marketing ManagerSDRB2BOutreachTeam LeadershipProduct MarketingContract Management

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Requirements

• 5+ years of B2B marketing experience, with at least 3+ years in field, ABM, or regional marketing roles. • Bachelor’s degree in Marketing, Business, Communications, or related field, or equivalent experience. • Planning and executing integrated field campaigns and events that drive pipeline and bookings. • Partnering directly with Sales leadership to co-own targets and build regional plans. • Strong understanding of B2B SaaS sales cycles and complex, multistakeholder buying journeys (ideally in governance, risk, compliance, or adjacent enterprise software). • CRM: Salesforce (or equivalent). • Marketing automation: Marketo, HubSpot or similar. • Familiarity with ABM/intent tools (e.g., 6sense) and sales engagement platforms (e.g., Outreach, Salesloft) is a plus. • Ability to analyse performance data and convert insights into clear actions and recommendations. • Excellent project management and organisational skills; comfortable running multiple programs simultaneously across regions, segments, and stakeholders. • Strong written and verbal communication skills, including the ability to brief, influence, and present to Sales, Marketing, and leadership stakeholders. • Collaborative, team player who thrives in a fast paced, matrixed environment. • Willingness to travel within the UK & Ireland and occasionally within EMEA for events, customer meetings, and internal planning sessions. • Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions, helping more than 1 million users and 700,000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners, the C-Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk, build greater resilience and make better decisions, faster. • At Diligent, we're building the future with people who think boldly and move fast.  Whether you're designing systems that leverage large language models or part of a team reimaging workflows with AI, you'll help us unlock entirely new ways of working and thinking.  Curiosity is in our DNA, we look for individuals willing to ask the big questions and experiment fearlessly - those who embrace change not as a challenge, but as an opportunity.  The future belongs to those who keep learning, and we are building it together.  At Diligent, you’re not just building the future - you’re an agent of positive change, joining a global community on a mission to make an impact. • Learn more at diligent.com or follow us on LinkedIn and Facebook • What Diligent Offers You • Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be differently both in our internal processes and to help our clients • Creativity is ingrained in our culture. • We care about our people. Diligent offers a flexible work environment, global days of service, comprehensive health benefits, meeting free days, generous time off policy and wellness programs to name a few

Responsibilities

• Own regional pipeline and opportunity targets for defined segments (e.g., UKI Strategic/Enterprise) in partnership with Sales leadership. • Design and execute integrated campaigns (email, events, webinars, direct mail, paid channels via central teams) mapped to the full buyer journey – from awareness to closedwon. • Run ABX programs for top TAL accounts, aligning outreach, content, and events to buying committees and intent signals. • Build programmes to reengage stalled MQLs and opportunities, improving MQL → Opp → Bookings conversion. • Diligenthosted events (roundtables, workshops, executive breakfasts, user groups). • Strategic third party events (trade shows, conferences, associations). • Webinars and virtual experiences tied to priority plays and product launches. • Briefing, promotion, registrations, onsite execution, lead capture, and post-event followup. • Partner with Sales and SDR/BDR leaders to ensure strong attendance, high quality meetings, and structured followup that converts into opportunities and bookings. • Co-build target account lists and territory plans. • Align on plays, messaging, and coverage across segments and industries. • Collaborate with Product/Solutions Marketing to localise and land global narratives, sales plays, and thought leadership in the region. • Partner with Demand Generation and Digital to secure digital air cover (email nurtures, content syndication, paid media, retargeting) for field programs and ABX motions. • Build business cases for major investments. • Track spend vs. plan at activity and quarter level. • MQLs, opportunities, pipeline, bookings, and influence. • Event and campaign ROI, with clear recommendations on what to scale, optimise, or stop. • Build and track campaigns. • Monitor account engagement and signals. • Support SDR/BDR sequencing and followup. • Ensure clean campaign setup and lead routing, working with Marketing Operations to maintain reporting accuracy. • Contribute to field marketing process improvements (playbooks, templates, reporting standards, post-event debriefs) across the broader team.

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