Alma - Senior Analyst I, Marketing
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Requirements
• Experience: You have 4–7 years of experience in strategic data analytics, business intelligence, or analytics engineering, with a proven track record of supporting high-growth Growth or Performance Marketing teams. • 4–7 years • Technical Mastery: You possess expert-level SQL proficiency alongside advanced, hands-on experience structuring core warehouse schemas using dbt. You know your way around several BI tools (like Looker, Metabase, Tableau, or Lightdash). • Technical Mastery: • Domain Expertise: You have deep expertise in the nuances of digital marketing data ecosystems (e.g., ad platforms, event tracking, lifecycle platforms) and understand how to stitch anonymous top-of-funnel cookies to known downstream user IDs. • Domain Expertise: • Strategic Leadership & Communication: You excel at breaking down highly complex technical or analytical concepts into structured frameworks and actionable insights for executive and non-technical stakeholders. • Strategic Leadership & Communication: • AI-First Mindset: You actively leverage and deploy AI-powered tools within your day-to-day workflow to maximize technical velocity and automate redundant tasks. • AI-First Mindset: • Autonomy & Collaboration: You are a natural self-starter who thrives when handed highly ambiguous business challenges. You bring people together across functions to engineer robust data solutions. • Autonomy & Collaboration:
Responsibilities
• Advanced Data Modeling & Architecture: Design, build, and maintain enterprise-grade data models in dbt and interactive dashboards in our BI tools (Lightdash). You will ensure the underlying data structures supporting marketing attribution and acquisition metrics are clean, scalable, and optimized for performance. • Advanced Data Modeling & Architecture: • Technical Mentorship & Coaching: Act as a technical mentor to peer analysts across the data org. You will lead code reviews, establish dbt modeling standards, and help upskill the broader team in SQL mastery and data governance. • Technical Mentorship & Coaching: • Advanced Growth Analytics: Drive complex, deep-dive analyses on multi-touch attribution (MTA), marketing mix modeling (MMM), client lifetime value (LTV), and incrementality testing to help optimize multi-million dollar marketing budgets. • Advanced Growth Analytics: • Process & Workflow Evolution: Champion the adoption of modern analytics engineering practices. Identify workflow bottlenecks and proactively introduce AI-accelerated frameworks to increase the velocity and consistency of the team's insights. • Process & Workflow Evolution:
Benefits
• We’re a remote-first company • Health insurance plans through Aetna (medical and dental) and MetLife (vision), including FSA and HSA plans • 401K plan (ADP) • Monthly therapy and wellness stipends • Monthly co-working space membership stipend • Monthly work-from-home stipend • Financial wellness benefits through Northstar • Pet discount program through United Pet Care • Financial perks and rewards through BenefitHub • EAP access through Aetna • One-time home office stipend to set up your home office • Comprehensive parental leave plans • 12 paid holidays and 1 Alma Give Back Day • All Alma jobs are listed on our careers page. We do not use outside applications or automated text messaging in our recruiting process. We will not ask for any sensitive financial or identification information throughout the recruiting process. Any communication during the recruitment process, including interview requests or job offers, will come directly from a recruiting team member with a helloalma.com email address. • Learn more about how Alma handles applicant data by reading Alma's Applicant Privacy Notice.
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