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Jobs(26,950)/Sales Engineer Role(368)/Grafana Labs (104) - Principal Technical Marketing Engineer | Sweden | Remote
Grafana Labs

Grafana Labs - Principal Technical Marketing Engineer | Sweden | Remote

Remote - Sweden (Remote)1w ago
RemotePrincipalEMEASales EngineerCommunity ModeratorProduct MarketingLokiPrometheusGrafanaCustomer TrainingStorytellingContent StrategyCross-functional Collaboration

Requirements

• Hands-on experience with Grafana, Prometheus, Loki, Mimir, Tempo, or similar observability tools, or a background in Observability or Platform Engineering. • Prior experience in Sales Engineering, DevRel, or technical product marketing. • Familiarity with demo environment automation or infrastructure-as-code tools. • Exceptional live presentation or workshop facilitation skills.

Responsibilities

• Build strategic, buyer-focused demos, videos, workshops, and webinars • Create and maintain polished, narrative-driven demos that highlight Grafana’s value for SRE and platform engineering leaders. • Record high-quality technical demo videos and walkthroughs in partnership with our video and content teams. • Lead webinars, workshops, and technical sessions designed for evaluators. • Teach customers not just how Grafana works, but why our approach is differentiated and valuable. • Use AI tools to generate variations, summaries, and reusable assets that scale technical content across channels. • Enable Solutions (Sales) Engineers with clear, consistent technical storytelling • Serve as PMM’s technical liaison to the SE org, ensuring consistent messaging and demo guidance. • Produce technical enablement assets, value-driven talk tracks, competitive narratives, and demo best practices. • Help SEs and sellers communicate Grafana’s story with clarity, confidence, and differentiation. • Collaborate with PMMs to drive technical buyer engagement across high-impact channels • Partner with PMMs to identify the most important buyer personas, problems, and technical messages, and help shape the content strategy needed to reach them. • Extend technical narratives into impactful buyer-facing channels including analyst briefings (Gartner, Forrester), industry forums, podcasts, conferences, and online technical communities. • Bring a technical perspective to PMM planning—helping ensure our content, campaigns, and enablement reflect the real challenges and priorities of SREs and engineering leaders. • Use automation & AI to scale technical content • Partner with software engineers to streamline demo setup, content workflows, and asset updates through workflows, agents, scripts, and AI-driven tools. • Use automation to make technical content more repeatable, discoverable, and scalable across teams. • What Makes You a Great Fit: • 5+ years in a technical role (solutions engineering, SRE, DevOps, backend engineering, technical PMM, or similar). • Interest and ability to travel to training and customer events 10-12 weeks per year. • Strong understanding of observability concepts and the needs of SRE/platform teams. • Ability to translate deep technical concepts into clear, value-focused stories. • Experience presenting technical content through demos, workshops, or webinars. • Excellent written and verbal communication, with a crisp, structured, persuasive style. • Strong cross-functional collaboration; comfort working with PMM, Product, SEs, DevRel, and Field Engineering. • High ownership mindset with the ability to drive projects from concept to completion. • Comfort with light scripting or workflow automation.

Benefits

• 100% Remote, Global Culture - As a remote-only company, we bring together talent from around the world, united by a culture of collaboration and shared purpose. • 100% Remote, Global Culture - • Scaling Organization – Tackle meaningful work in a high-growth, ever-evolving environment. • Scaling Organization • Transparent Communication – Expect open decision-making and regular company-wide updates. • Transparent Communication • Innovation-Driven – Autonomy and support to ship great work and try new things. • Innovation-Driven • Open Source Roots – Built on community-driven values that shape how we work. • Open Source Roots • Empowered Teams – High trust, low ego culture that values outcomes over optics. • Career Growth Pathways – Defined opportunities to grow and develop your career. • Career Growth Pathways • Approachable Leadership – Transparent execs who are involved, visible, and human. • Approachable Leadership • Passionate People – Join a team of smart, supportive folks who care deeply about what they do. • Passionate People • In-Person onboarding - We want you to thrive from day 1 with your fellow new ‘Grafanistas’ to learn all about what we do and how we do it. • In-Person onboarding • Balance is Key - We operate a global annual leave policy of 30 days per annum. 3 days of your annual leave entitlement are reserved for Grafana Shutdown Days to allow the team to really disconnect. *We will comply with local legislation where applicable. • Balance is Key

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