Chainguard - Field Marketing Manager - Nordics & Benelux
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Requirements
• 5+ years of experience in field marketing, demand generation, or regional marketing within B2B technology (security, cloud, or developer tools preferred) • Experience developing and executing regional marketing programs across Nordic and/or Benelux markets • Strong collaboration skills with Sales, SDR/BDR, Partnerships, and cross-functional teams to drive measurable pipeline outcomes • Understanding of the cloud-native, DevSecOps, or software supply chain security landscape is highly desirable • Data-driven mindset with experience using marketing metrics, attribution, and insights to guide strategy and optimisation • Excellent communication and stakeholder management skills, with the ability to influence across multiple levels of the organisation • A builder mentality with the ability to operate effectively in a fast-paced, high-growth environment • Willingness to travel approximately 20–25% across the region for events, partner engagement, and team collaboration • We live and breathe our company values: • We are customer obsessed — We focus on delivering solutions to our customers that create value and make their lives better. • We have a bias for intentional action — We prioritize, plan, try things, and fail fast. • We don't take ourselves too seriously (but we do serious work) — We are solving an important problem which takes focus, but we also like to enjoy the journey. • We trust each other and assume good intentions — We're transparent with decisions to empower team members to make well informed decisions.
Responsibilities
• Own Regional Demand & Pipeline Growth • Develop and execute integrated quarterly marketing plans aligned to Nordic & Benelux pipeline and revenue targets • Drive full-funnel demand generation across priority accounts and key market segments • Align marketing initiatives closely with regional sales priorities and account strategies • Execute High-Impact Programs • Deliver a mix of field marketing programs including executive roundtables, Chainguard hosted events, industry conferences, webinars, and partner activations • Localise and amplify global campaigns to resonate with regional audiences including security leaders, platform engineers, and DevOps teams • Leverage digital marketing and ABM strategies to increase engagement and pipeline impact • Drive Strategic Account Engagement • Partner with Sales teams to identify and activate Tier 1 and strategic accounts • Build targeted, multi-touch campaigns that support complex enterprise buying journeys • Create personalised engagement strategies that help accelerate opportunities through the funnel • Strengthen Sales & Marketing Alignment • Act as a trusted marketing partner to Regional Directors, Sales teams, and BDRs • Align on GTM priorities, territory planning, and campaign execution • Support Sales with messaging, programs, and tools that improve conversion and pipeline velocity • Expand Partner Marketing • Collaborate with cloud, channel, and technology partners to co-create and execute joint campaigns • Work closely with Partner Sales to build scalable GTM partnership opportunities across the Nordics & Benelux region • Increase regional reach through strategic alliances and ecosystem engagement • Contribute to EMEA Strategy • Support pan-EMEA campaigns, events, and strategic initiatives • Measure, Optimise & Scale • Track and analyse pipeline contribution, engagement, and ROI metrics • Use performance insights to continuously optimise programs and investment decisions • Build scalable processes and frameworks to support regional growth
Benefits
• Flexible & Remote-First Culture: Work remotely with team meetup opportunities, bi-annual destination summits, and a monthly stipend for coworking spaces, phone and internet costs. • Flexible & Remote-First Culture: • Our Approach to Equity: Receive stock options upon hire and promotion. Plus, you can participate in secondary offerings and have 10 years to exercise your options (yes, you read that correctly: 10 years!). • Our Approach to Equity: • 100% Covered Health Insurance: We cover 100% of your health, vision and dental insurance premiums for you and your dependents. Nothing comes out of your paycheck. • 100% Covered Health Insurance: • ∞ Flexible Time Off: Take the time you need – to do our best work, we need to recharge and reset. • ∞ Flexible Time Off: • 18 Weeks Paid Parental Leave: We offer 18 weeks for birthing parents and 12 weeks for non-birthing parents, with the option to use it all at once or throughout your child's first year. • 18 Weeks Paid Parental Leave: • If your experience is close but doesn't fulfill all requirements, please apply. We're building the best team in technology and are focused on hiring "Chainguardians" with unique backgrounds, perspectives, and experiences.
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