Braze - Global Integrated Campaign Manager
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Requirements
• 4+ years of experience in demand generation/marketing, with a preference for those with SaaS experience • Excellent communication and organizational skills • Ability to manage multiple projects simultaneously and adapt to a dynamic, fast-paced environment • Curious about new ways to improve our digital channel productivity, stakeholder engagement efficiency, business process improvement, and user experience ROI • Demonstrated critical thinking and decision-making skills to navigate obstacles and resolve issues promptly
Responsibilities
• As a Global Marketing Manager, you will be responsible for building and executing integrated marketing initiatives that drive new business and upsell pipeline. You will work closely with the Director of Integrated Campaigns to develop global multi-channel campaigns, including anchor, brand, product, and competitor campaigns. • The ideal candidate is a motivated self-starter who can transform ideas into actionable plans and consistently identify opportunities to add value to our initiatives. You thrive in a fast-paced environment and enjoy collaboration. • Own the strategy and execution for high-priority marketing campaigns, including industry, competitive, and product launches • Collaborate with Sales, BDR, and partner teams to build programs that resonate with prospects and customers • Work closely with regional marketing and localization teams on local adaptations of global campaigns • Understand the impact of your programs on the full marketing funnel; set and achieve goals that align with driving growth for the overall business • Provide regular reporting to key stakeholders with recommendations for optimization • Build strong partnerships with teams across the marketing org, including Content, Events, PR, Product Marketing, Brand, Lifecycle, Digital Marketing, and Marketing Operations. They will be your key partners as you build and execute global campaigns
Benefits
• Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country here. More details on benefits plans will be provided if you receive an offer of employment. • From offering comprehensive benefits to fostering hybrid ways of working, we’ve got you covered so you can prioritize work-life harmony. Braze offers benefits such as: • Competitive compensation that may include equity • Retirement and Employee Stock Purchase Plans • Flexible paid time off • Comprehensive benefit plans covering medical, dental, vision, life, and disability • Family services that include fertility benefits and equal paid parental leave • Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend • A curated in-office employee experience, designed to foster community, team connections, and innovation • Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching • Employee Resource Groups that provide supportive communities within Braze • Collaborative, transparent, and fun culture recognized as a Great Place to Work®
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