p2p.org - Senior GTM Marketing Manager
Requirements
• Strong execution skills in at least one marketing channel, with verifiable examples of campaigns you personally ran and results you achieved. We welcome different channel specializations. • At least 4 years of substantive marketing experience, including independently owning B2B marketing initiatives. Be ready to explain your contribution, decisions and measurable results. • Strong communication and stakeholder management skills, including influencing without formal authority and challenging requests constructively. • Experience managing contractors or agencies and leading people or small teams. • Solid marketing fundamentals: tracking, segmentation, positioning, messaging, channel selection and conversion funnels. • Practical analytical skills: interpreting campaign and CRM data, assessing acquisition economics and understanding attribution limitations. • Regular use of LLMs in marketing work, with sound judgment when reviewing their output. • Ability to prioritize and deliver with limited supervision, learn complex products and make informed budget decisions. • Strong written and spoken English. • At P2P.org http://P2P.org we have a team of experts with their own unique approach and ownership culture. Together we gain experience and make dreams come true! • Full-time contractor (Indefinite-term Consultancy Agreement) • Competitive salary level in $ (we can also pay in crypto) • Paid vacation and sick leave • Well-being program • Mental Health care program • Compensation for education, including foreign language & professional growth courses • Equipment & co-working reimbursement program • Overseas conferences, community immersion • P2P.org http://P2P.org is committed to providing equal opportunities. All applicants will be considered without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, veteran status, or disability.
Responsibilities
• Turn marketing priorities into plans with clear budgets, timelines and success metrics. • Own execution and personally run campaigns in your strongest channels, using LLMs and automation. • Manage contractors and internal contributors: set priorities, write briefs, review work and address underperformance. • Coordinate with Product and Sales to clarify requirements and resolve blockers. • Track spend, lead quality and pipeline contribution. Recommend what to improve, scale or stop. • Identify where specialist contractors are needed and manage their delivery.
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