Oscilar - Sr. Manager/Director, Brand Marketing

• Launch creative campaigns that generate awareness and engagement with our target market. • Partner with Events to create memorable conference activations and experiences. • Build integrated campaigns around major product launches, customer announcements, research, and company milestones. • Develop social, community, partnership, and experiential programs that expand Oscilar’s reach. • Experiment with unconventional ways to make Oscilar impossible to ignore. • Team & Function Leadership • Start as a player-coach, personally building and launching high-impact programs while setting the strategy for Brand, PR, and Communications. • Lead our existing internal and external Brand and PR resources from day one. • Build the team over time, hiring and developing exceptional Brand and Communications talent as Oscilar scales. • Own agency relationships across PR, creative, and other specialized partners. • Define the function’s priorities, operating rhythms, workflows, and measurement frameworks. • Set a high bar for creativity and quality while building a culture of speed, experimentation, and ownership. • Build the playbook for how an AI-native Brand and Communications team should operate. • Brand Experimentation • Launch multiple experiments every quarter to find new ways of building awareness and engagement. • Use AI extensively to increase the speed, quality, creativity, and scale of the team’s work. • Experiment with new channels, formats, partnerships, and campaign concepts. • Develop measurement frameworks to understand what drives awareness, reputation, and engagement. • Double down aggressively on what works and quickly move on from what doesn’t. • Build repeatable playbooks that allow successful programs to scale. • Brand & Communications Leadership • 7+ years of experience across Brand Marketing, Communications, Integrated Marketing, Product Marketing, Demand Generation, or Growth Marketing, ideally at a high-growth B2B technology company. • Track record of launching creative programs that materially increased awareness, engagement, or market presence. • Experience developing and executing integrated campaigns across multiple channels. • Experience managing people, agencies, or cross-functional teams. • Strong instincts for what makes a company, executive, or idea stand out in a crowded market. • Fintech, financial services, enterprise SaaS, cybersecurity, or AI experience. • PR, media relations, or analyst relations experience. • Executive thought leadership experience. • Experience building customer advocacy, community, or ambassador programs. • Experience launching original research or industry recognition programs. • Conference marketing and experiential activation experience. • Experience building or scaling a Brand or Communications function at a high-growth company.