wishpond - SENIOR EMAIL MARKETING ACCOUNT MANAGER (100% Remote outside of Canada)
Requirements
• 5+ years of progressive experience in Account Management, Digital Marketing, or Client Strategy, with a strong preference for agency or SaaS backgrounds. • Proven track record of successfully managing and growing high-value/VIP client portfolios, with direct impact on retention, pipeline generation, and revenue growth. • Demonstrated leadership or mentorship experience, with the ability to guide and develop Account Managers in client strategy, outreach performance, and problem-solving. • Exceptional strategic thinking and problem-solving abilities, particularly for complex client challenges. • Strong expertise in building, managing, and optimizing B2B email outreach campaigns, with a deep understanding of key performance drivers (deliverability, open rates, reply rates, meetings booked, and pipeline generated). • Hands-on experience with outbound and lead generation tools (e.g., PersistIQ, Apollo, Clay, Sales Navigator, ZoomInfo, or similar platforms), including lead sourcing, enrichment, and segmentation. • Extensive real-world experience with AI tools in a professional context, leveraging them for messaging, campaign optimization, lead enrichment, and workflow efficiency. • A background in roles measured on client retention, revenue growth, and strategic account development. • Exceptional organizational ability to strategically manage multiple high-impact client relationships and projects simultaneously. • Fluent in English (spoken and written). Knowledge of a second language is considered an asset. • WORK ENVIRONMENT • Given the nature of this role, it is expected that the successful candidate will provide their own workstation, computer, headset, and have a fast and reliable internet connection. This position may be required to download and utilize company software. • The individual must be prepared to work standard business hours in either the Eastern or Pacific Time Zone. • Due to the nature of this role, we may verify backgrounds, including conducting employment reference, criminal record and credit checks. • Once hired, the successful candidate must provide a valid government-issued photo ID and proof of residential address as part of their onboarding process. • GREAT REASONS TO APPLY FOR THIS ROLE • Fully remote position allowing you to work from your home anywhere in the world ! • Exciting and dynamic environment with a great leadership team • Comprehensive training program and regular performance reviews to facilitate your success • Competitive compensation based on experience and proven abilities • Great referral programs with incentives and bonuses • Unbelievable product discounts when you use our products for your own business • A global workforce of multi-cultural and talented colleagues • A close-knit operation with amazing growth opportunities for your personal development • A high-growth SaaS technology company publicly traded on the TSX Venture Exchange • Corporate headquarters in beautiful Vancouver, British Columbia, Canada • WORK ENVIRONMENT
Responsibilities
• Exclusively manage a portfolio of high-value PersistIQ clients, including Kick Off Calls (KOCs), deeply understanding their business goals and translating them into effective B2B email outreach strategies with defined, measurable outcomes. • Co-own strategy, planning, and performance discussions for key accounts, acting as a strategic partner to both clients and the Senior Account Director. • Proactively track campaign performance against agreed benchmarks (open rates, reply rates, meetings booked, pipeline generated), adjust strategies, and identify growth opportunities to ensure clients consistently achieve and exceed their outreach objectives. • Serve as a senior advisor and coach to junior and mid-level Account Managers, sharing best practices and fostering their development. • Assist the Senior Account Director in training new Account Managers, accelerating their time-to-productivity and integration into the team. • Lead client meetings, presentations, and strategic reviews, especially when the Senior Account Director is unavailable, ensuring seamless communication and continuity. • Execute and optimize B2B email outreach campaigns, including drafting and reviewing copy, sourcing and validating lead data from multiple channels, and identifying new targeting opportunities. Collaborate closely with other departments to ensure alignment with client strategy and consistently high-quality delivery. • Leverage a best-in-class AI tool suite daily (e.g., ChatGPT, Claude, Gemini, Clay, Notebook LM, Gamma, etc.) to produce high-quality campaign assets, ad copy, creative concepts, lead enrichment and strategic briefs with unparalleled efficiency. • Consistently bring strategic insights and proactive recommendations to clients, moving beyond reporting to drive measurable business impact and pipeline growth. • Handle difficult conversations, underperforming campaigns, and complex client challenges with confidence, transparency, and a solution-oriented approach, and assist Account Managers on this, especially when the Senior Account Director is unavailable. • Other duties as assigned, reflecting the evolving needs of our high-growth environment.
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