iHerb - Growth Marketing Specialist (APAC)

• Hands-on experience executing or supporting paid media campaigns across platforms such as Google Ads, Meta Ads, TikTok Ads, Apple Search Ads, or similar performance channels. • Experience with APAC-specific platforms such as LINE, Naver, Kakao, Yahoo Japan, Rakuten, Baidu, Xiaohongshu, or similar regional paid media platforms strongly preferred. • Strong campaign operations skills, including campaign setup, trafficking, QA, budget pacing, naming conventions, tracking, and performance reporting. • Possess a passion for campaign operations, performance analysis, creative testing, and process improvement • Working knowledge of paid search, paid social, app acquisition, display, retargeting, shopping campaigns, catalog ads, and feed-based advertising. • Ability to analyze campaign performance and identify practical optimization opportunities. • Familiarity with key performance metrics including CAC, ROAS, LTV, conversion rate, CTR, CPC, CPM, CVR, payback period, retention, and contribution margin. • Exposure to incrementality measurement, platform lift studies, holdout testing, geo testing, attribution analysis, or media mix measurement preferred. • Experience supporting creative testing and translating performance results into clear creative learnings. • Strong attention to detail and ability to manage multiple campaigns, markets, deadlines, and stakeholders at once. • Comfortable working with spreadsheets, dashboards, reporting tools, and campaign management platforms. • Professional fluency or native-level fluency in English required. • Professional fluency or native-level fluency in at least one major APAC language strongly preferred, such as Japanese, Korean, Mandarin Chinese, Cantonese, Thai, Vietnamese, Bahasa Indonesia, Hindi, or another regionally relevant language. • The ideal candidate is organized, analytical, detail-oriented, and comfortable working across multiple markets, channels, campaigns, and stakeholders. • Equipment Knowledge: • Experience with Microsoft Office Suite (Word, Excel, PowerPoint) • Experience with Google Business Suite (Gmail, Drive, Docs, Sheets, Forms) preferred • Experience with analytics and BI tools such as Looker, Tableau, Google Analytics, Amplitude, or similar platforms. • Experience with ecommerce marketing operations platforms & tools. • Generally requires 1-2 years of experience in performance marketing, growth marketing, paid media, digital marketing, or marketing operations. • Bachelor’s Degree in Business or related field preferred. • Staffing Agency Submission Notice iHerb does not accept unsolicited 3rd party ("Agency") candidates. If you are an Agency, please send any requests to be considered as a supplier in our Vendor Management System to [email protected]. Do not contact iHerb employees directly. If requested to work on a role, any Agency candidates would be presented through the internal recruiting organization. • Staffing Agency Submission Notice • Focus on the Customer · Empower Our People · Be Entrepreneurial & Pivot Quickly · Embrace Diversity & Inclusion · Strive for Simplicity • Focus on the Customer · Empower Our People · Be Entrepreneurial & Pivot Quickly · • Embrace Diversity & Inclusion · Strive for Simplicity • iHerb BenefitsAt iHerb, we are dedicated to offering programs designed to help our employees and their families stay healthy, live well, and plan for their financial future. Built on a strong foundation, our programs provide options and upgrades with flexibility, protection, and security in mind. For the comprehensive benefits list, visit www.iHerbBenefits.com. For our international team members, you may be eligible for benefits depending on the country where you are employed. The Talent Acquisition Partner/local HR representative will go over the benefits you are eligible for.