iHerb - Growth Marketing Manager- APAC

• Proven experience in performance marketing, growth marketing, paid media, or digital acquisition, preferably in eCommerce, marketplace, retail, consumer technology, subscription, beauty, health and wellness, or mobile app businesses. • Hands-on experience managing paid media campaigns across multiple APAC markets. • Deep platform expertise across major global paid media channels, including Google Ads, Meta Ads, TikTok Ads, and Apple Search Ads. • Experience with APAC-specific performance platforms such as LINE, Naver, Kakao, Yahoo Japan, Rakuten, or similar regional paid media channels. • Strong understanding of paid search, paid social, app acquisition, display, retargeting, shopping campaigns, feed-based advertising, and marketplace media. • Proven ability to manage and optimize meaningful paid media budgets across multiple markets and channels. • Strong analytical skills with experience measuring CAC, ROAS, LTV, payback period, conversion rate, retention, contribution margin, and cohort performance. • Experience with incrementality measurement, including geo tests, conversion lift studies, holdout tests, matched market tests, or media mix modeling inputs. • Strong understanding of attribution limitations, platform-reported bias, privacy changes, signal loss, and measurement tradeoffs. • Experience building creative testing frameworks and translating performance data into actionable creative recommendations. • Ability to assess creative performance by hook, message, offer, format, audience, localization, and funnel stage. • Deep expertise in paid media platforms, regional APAC media ecosystems, creative testing, campaign optimization, and incrementality-based measurement • Highly analytical, comfortable managing large budgets, and experienced in adapting performance strategies across diverse APAC markets. • Professional fluency or native-level fluency in English required. • Professional fluency or native-level fluency in at least one major APAC language strongly preferred, such as Japanese, Korean, Mandarin Chinese, Cantonese, Thai, Vietnamese, Bahasa Indonesia, Hindi, or another regionally relevant language. • Equipment Knowledge: • Experience with Microsoft Office Suite (Word, Excel, PowerPoint) • Experience with Google Business Suite (Gmail, Drive, Docs, Sheets, Forms) preferred • Experience with analytics and BI tools such as Looker, Tableau, Google Analytics, Amplitude, or similar platforms. • Experience with ecommerce marketing operations platforms & tools. • Generally requires years seven (7) + years of experience in performance marketing, growth marketing, paid media, or digital acquisition, preferably in eCommerce, marketplace, retail, consumer technology, subscription, beauty, health and wellness, or mobile app businesses. • Bachelor’s Degree in Business or related field preferred • The anticipated pay scale for this position can be found below, however the pay range applicable to you may vary by geographic location based on where the job is located or where you work.  The final pay offered to a successful candidate will be dependent on several factors that may include but are not limited to the type and years of experience within the job, the type of years and experience within the industry, education, etc.  iHerb, LLC is a multi-state employer and this pay scale may not reflect positions that work in other states or locations.Employees (and their families) that meet eligibility criteria as outlined in applicable plan documents are eligible to participate in our medical, dental, vision, and basic life insurance programs and may enroll in our company’s 401(k) plan. Employees will also be eligible for Time Off and Paid Sick Leave pursuant to the company’s policies. Employees will enjoy paid holidays throughout the calendar year.  Eligibility requirements for these benefits will be controlled by applicable plan documents.Hired applicant may be awarded Restrict Stock Units and receive annual bonuses pursuant to eligibility and performance criteria defined in the respective plan documents and policies. For more information on iHerb benefits, visit us at iHerbBenefits.com. • Anticipated Pay Scale: • $77,234—$115,000 USD • Staffing Agency Submission Notice iHerb does not accept unsolicited 3rd party ("Agency") candidates. If you are an Agency, please send any requests to be considered as a supplier in our Vendor Management System to [email protected]. Do not contact iHerb employees directly. If requested to work on a role, any Agency candidates would be presented through the internal recruiting organization. • Staffing Agency Submission Notice • Focus on the Customer · Empower Our People · Be Entrepreneurial & Pivot Quickly · Embrace Diversity & Inclusion · Strive for Simplicity • Focus on the Customer · Empower Our People · Be Entrepreneurial & Pivot Quickly · • Embrace Diversity & Inclusion · Strive for Simplicity • iHerb BenefitsAt iHerb, we are dedicated to offering programs designed to help our employees and their families stay healthy, live well, and plan for their financial future. Built on a strong foundation, our programs provide options and upgrades with flexibility, protection, and security in mind. For the comprehensive benefits list, visit www.iHerbBenefits.com. For our international team members, you may be eligible for benefits depending on the country where you are employed. The Talent Acquisition Partner/local HR representative will go over the benefits you are eligible for.