ispeedtolead - Creative Marketing Manager

• Turn marketing hypotheses into testable ad creatives, fast • Produce clear, focused messaging tailored to specific audience segments • Continuously test, analyze, and optimize creatives based on performance data • Identify why creatives win or fail and double down on what works • Work closely with marketing and related teams to align on strategy and execution • Ensure each creative has a clear goal, audience, and measurable outcome • Scale successful concepts and eliminate underperforming ones quickly • THIS IS NOT FOR YOU IF • You focus on aesthetics over performance • You cannot explain why a creative works or fails • You rely on intuition instead of data • You move slowly or over-polish instead of shipping and testing • You expect detailed instructions instead of taking ownership • WHAT WE EXPECT FROM YOU (FIRST 3 MONTHS) • Understand product, audience, and current creatives • Start producing and testing creatives with clear hypotheses • Establish baseline performance metrics • Month 3 (the bar): • Show clear improvement in creative performance (CTR, CPA, etc.) • Consistently produce winning or scalable creatives • Demonstrate fast iteration cycles and data-driven decisions • HOW WE WORK WITH YOU • We move fast, test constantly, and prioritize results over process. You will get context quickly and be expected to deliver value early. We evaluate trajectory, not perfection — fast learning and adjustment matter more than getting everything right immediately.