Clover Health - Member Engagement Manager
Responsibilities
• First 90 days: Understand the care model, audiences, and review process. Build relationships with clinical and outreach teams. Establish baseline performance, identify the most consequential gaps in outreach and member communication, and ship improvements. • First 90 days: • First six months: Own campaigns and materials across multiple formats. Establish an effective AI-assisted workflow and a consistent approach to testing. Demonstrate that performance data and audience feedback are improving how we generate demand and communicate our services. • First six months: • First year: Build a recognizable voice for the practice and a repeatable engagement process that supports its growth. Show measurable improvement in member engagement and completed visits, alongside clearer communication throughout the care experience. • First year: • You should get in touch if: • You have a clear creative strength—writing, design, or content production—and can carry work across adjacent disciplines. • You write with precision and personality. You can make a member feel at ease and give a physician the substance they need. • You understand how engagement drives growth. You can connect a campaign to the action it produced, identify where people dropped off, and decide what to test next. • You’re curious enough to understand the clinical details and disciplined enough to know which details belong in the message. • You can balance regulatory Medicare requirements with captivating language. You have experience working with compliance and keeping work moving productively forward. • You already use AI to make things. You know how to direct it, challenge it, and recognize when a convincing output is wrong. • You’ve taken work from concept through delivery and can explain what happened after it launched. • You earn trust through the quality of your work, your responsiveness to feedback, and your follow-through. • Experience in healthcare or another regulated industry is valuable. Bring evidence of your craft, judgment, and ability to learn.
Benefits
• Our clinicians care for medically complex Medicare members in their homes, where real-life barriers become visible: medications on the table, fall risks, caregiver dynamics, food insecurity, and missed follow-ups. • They spend time with people. They notice what might otherwise go unnoticed. Some members ask them not to take too long to come back. • Your work helps that relationship begin and grow. A letter can make an unfamiliar service feel credible. A call script can pave the way for someone to voice a concern. Each requires a different approach—and the judgment to know why. • As a Member Engagement Manager, you will: • Build Demand for the Practice: Develop campaigns that help eligible members discover our services and give members, caregivers, and referring physicians a clear reason to engage. Coordinate outreach with the teams delivering care so demand translates into visits we can support. • Build Demand for the Practice: • Turn Interest Into Action: Improve the path from first awareness to a completed visit. Identify where people hesitate, lose interest, or encounter friction. Test messages, channels, and calls to action that help them take the next step. • Turn Interest Into Action: • Make Member Communication Work Better: Create clear, useful communications that explain our services, set expectations, help members prepare for visits, and support ongoing engagement with the practice. • Make Member Communication Work Better: • Create Across Audiences and Formats: Turn a strong idea into member outreach, caregiver materials, physician communications, mailers, emails, texts, call scripts, web content, and short videos. Adapt the message to how people actually receive it. • Create Across Audiences and Formats: • Build With AI: Use approved AI tools to explore concepts, generate variations, develop assets, and accelerate iteration. Own the facts, voice, and quality of the final product. • Build With AI: • Work Creatively Within Real Constraints: Partner with clinical, legal, and compliance teams. Understand the boundaries, develop compelling options within them, and carry materials through review. • Work Creatively Within Real Constraints: • Own Delivery and Learn From Results: Manage the work from brief through launch. Use campaign performance and feedback from members, caregivers, clinicians, and outreach teams (both AI & Human!) to improve response, scheduling, completed visits, and understanding. • Own Delivery and Learn From Results: • Employee Stock Purchase Plan (ESPP) offering discounted equity opportunities • Reimbursement for office setup expenses • Monthly cell phone & internet stipend • Remote-first culture, enabling collaboration with global teams • Paid parental leave for all new parents • We always put our members first, and our success as a team is measured by the quality of life of the people we serve. Those who work at Clover are passionate and mission-driven individuals with diverse areas of expertise, working together to solve the most complicated problem in the world: healthcare.
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