resend - Growth Marketer

• Own the acquisition funnel end-to-end: understand where sign-ups come from, which channels are accelerating or stalling, and why • Amplify externally what we build internally: turn launches into extended reach without just throwing money at the problem • Optimize free-to-paid conversion: find the features that drive upgrades, and build the campaigns (drip, in-product, lifecycle) that surface them at the right moment • Improve our landing pages with real data: get into the weeds of traditional SEO and AI recommendations (AEO/GEO) • Evaluate paid spend: see how sponsorships, ads, and events affect our distribution. Double down on what works, and consider dropping what doesn't • Understand how developers think and how to market to them • Have owned free-to-paid conversion or lifecycle/activation before • Are genuinely analytical and comfortable with data, fluent in funnels and cohorts • Write clearly and ship fast: a v0 experiment this week beats a perfect plan next month • Think critically about a data point, and go deep into how that's measured • YOU WILL BE AN EXCEPTIONAL FIT IF YOU ALSO... • Can set up attribution and experimentation infrastructure yourself, not just brief someone else to • Can run lean and make a small budget go far • Understand that not every investment needs to have a short term effect • Have a technical background to make website changes on our own • WHAT IT MEANS TO JOIN THE TEAM: • Autonomy to "just ship it" • AI-native mentality with unlimited token policy • Attention to detail with everything that we do • 100% remote team with flexible working schedules • Modern data stack (Snowflake, PostHog, Baremetrics, Metabase) • Honest and low-ego team • Ownership of problems and solutions • Comp: $140,000 - $180,000 USD, commensurate with experience