Retention Marketing Manager

The Motley FoolRemote - United States - Remote$97k – $97k+ Equity4d ago

Remote Principal NA Payments Fintech Marketing Manager Growth Marketing Manager Jira Segment hypothesis Customer Engagement Braze

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Requirements

Proven experience with direct-response or performance marketing campaigns
Hands-on work with customer engagement platforms (Braze/Stripe/Chameleon experience a plus)
Proficiency in HTML and CSS—comfortable building or editing landing pages
Experience with content management systems, project management tools (Jira), and CDPs (Segment a plus)
Track record running structured experiments and using data to drive decisions
Strong organizational skills, attention to detail, and written/verbal communication
Experience with subscription business models (publishing or financial services preferred)
You're an investor who follows the markets and seeks out investing information
You're a natural optimizer with eagle-eyed attention to detail—you catch errors before they go live and juggle multiple campaigns without dropping a ball
You thrive in fast-moving environments, prioritize ruthlessly, and kill your own ideas when data points elsewhere
You're self-motivated, results-oriented, and bring a "get-it-done," team-first attitude—ego checked at the door
You have a passion for sales and direct response marketing and want to be involved in generating revenue for the business. You want to learn about what gets our members excited to purchase and renew
Please note, no sponsorship is available for this position. You must reside in, or be willing to relocate to, one of these states for employment: Alabama, California, Colorado, Connecticut, Florida, Georgia, Louisiana, Maryland, Massachusetts, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington DC, and Wisconsin.
Below you’ll see a few of our perks, but check out our Careers Site for the complete list:
Flexible, remote work environment (*see our open states above)
No “vacation policy” (not to be confused with a “No vacation” policy)
Generous fully-paid parental leave
$1,000 annually to invest in stocks of your choice
Super low premiums for medical, dental, and vision coverage
Comprehensive compensation package, including company equity

Responsibilities

Build and launch campaigns across Sanity, Braze, Chameleon, Segment, Stripe, and Convert—from onboarding flows to renewal campaigns to win-back sequences
Develop and execute retention experiments end-to-end: hypothesis, setup, execution, analysis, and iteration across email, onsite, and retention touchpoints
Optimize critical moments in the subscription lifecycle—accelerating time-to-value, turning churn moments into saves, and maximizing renewal rates across 5 product tiers and add-ons
Deploy data-driven segmentation based on deep understanding of member behavior and lifecycle stage

Benefits

$97,000—$127,000 USD
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