First Due - Product Marketing Manager - EMS

Remote - USA$125k - $125k2w ago

Remote Mid NA Software Public Sector Product Marketing Manager Product Marketing B2B Close Lead Generation

Requirements

• 4+ years of relevant B2B enterprise or vertical SaaS experience. • Experience entering new markets, and scaling products in those markets. • Fierce sense of ownership and accountability. • Strategic, data-driven thinker, with the ability to work both independently and cross-functionally. • Growth mindset - you are not afraid to think big and take on risks. • Willingness to roll up your sleeves. • A strong work ethic, and excitement about our mission. • Proven analytical skills, and ability to assess opportunities and make decisions on ROI/advantages of programs & investments. • Exceptional verbal and written communication skills and proven ability to write about technology and the tech landscape. • Comfortable in a fast-paced and changing environment. • Public safety or public sector experience.

Responsibilities

• Successfully taking First Due's portfolio of EMS products to market. • Build a deep understanding of the industry, competitors, market and help guide product roadmap and GTM strategy in the EMS market. • Work closely with customers to understand value props, and product gaps, delivering this information back to Product to inform roadmap. • Develop messaging and positioning that is clear, differentiated, and monetizable. • Deeply understand all competitors and market dynamics. • Arm and enable sales with the tools and content needed to be successful. • Plan, implement, and measure your work to improve campaigns including launches, lead generation, pipeline, close rates, sales cycles, ASP, and awareness.