Audiohook - Product Marketing Manager

Remote - Eden, Utah, United States+ Equity1w ago

Remote Mid NA Product Marketing Manager Product Marketing B2B Close Customer Onboarding Customer Success

Requirements

• 4+ years of B2B product marketing experience • Demonstrated experience owning post-close activation, onboarding, or lifecycle marketing — not just top-of-funnel launches • Strong writing skills; able to turn complex technical capabilities into clear, compelling narratives for buyers and users • Hands-on experience with product launches end-to-end: positioning, enablement, comms, and measurement • Comfortable working directly with customers — interviews, advisory boards, win/loss research • Preferred • Preferred • Experience building reference programs or customer advocacy motions • Experience in a startup or high-growth company • Comfort using AI tools to research, draft, and iterate on messaging

Responsibilities

• Design and operationalize the customer onboarding journey, in-product education, and lifecycle communications that drive time-to-value and feature adoption • Partner with Customer Success and Sales to identify activation drop-off points and ship targeted programs to improve them • Increase 90-day customer activation rate by a measurable amount within 6 months of hiring • Build customer-facing case studies, testimonials, and reference programs that fuel both new business and expansion

Benefits

• Fully remote work environment • Competitive salary and equity opportunities • Performance bonuses • Other benefits such as daily lunch stipend, monthly wifi, cell phone and subscription reimbursement, and annual hardware stipend • Flexible PTO and remote-friendly culture • Bi-annual Corporate Offsites • Opportunity to help shape a function at a rapidly scaling tech company