Ahrefs - Brand Communications Manager

Cambridge, Massachusetts, United States; Palo Alto, California, United States; Singapore; Tokyo, Japan1w ago

In Office APAC Marketing Manager Brand Ambassador Brand Management

Responsibilities

• You’ll be the voice of Ahrefs. You’ll decide how we sound and what we say about ourselves, write much of it yourself, and get every team using it. The homepage, a banner ad, a renewal email and a booth wall should all sound like the same company. When someone here wants to know how to say something better, they’ll come to you. • The website. Homepage, tool pages, comparison pages, ad landing pages, and the scripts for the explainer videos on them. • The website. • Campaigns. Concepts, headlines, banners and video scripts for our advertising. • Campaigns. • Customer messages. Product emails and in-app notifications, the kind people read rather than archive. • Customer messages. • Print and events. Brochures, flyers, and the copy on our booth walls. • Print and events. • The stage. Shape the message in our team’s conference talks, including keynotes at Ahrefs Evolve. • The stage. • Positioning and messaging. Decide the core story for the company and each product, write it down, and get other teams to adopt it.

Benefits

• We believe in giving smart people real ownership and not micromanaging them. You’ll own how Ahrefs sounds, everywhere, and shape how millions of marketers see the brand. We value honesty, results and simple solutions over complicated ones, and you’ll work with a smart, low-ego team where your words make a real difference. • Ahrefs does not engage with agencies or third-party recruitment providers for the roles we hire for. If we need help, we’ll let you know. • Location: Singapore, Tokyo, Palo Alto (CA) or Cambridge (MA). On-site; you’ll need the right to work in the office you choose. • Location: • Ahrefs does not engage with agencies or third party recruitment solutions for the roles we hire for. If at any point we need help, we'll let you know!