Binance - Senior Finance Business Partner
Requirements
• 8+ years of experience in an FP&A or strategic finance role supporting Marketing function or in a Marketing role supporting analytics & strategy with Finance background at a large internet company (B2C) Analytical problem solver with extensive experience building complex financial and/or operating models • Ability to craft executive-level presentations and develop succinct narratives outlining the key points of a deliverable and next step action items • Demonstrated abilities to ask the right questions and to use sound business judgment when collaborating with a wide-range of stakeholders • Proficiency in using AI / experience in automation is an added advantage. • Proven proclivity for quickly identifying and methodically resolving potential road-blocks
Responsibilities
• Lead marketing spend, planning and evaluation across marketing areas (eg performance marketing, PR & Branding, user campaigns, affiliates & KOLs, events & sponsorships). • Analyze the effectiveness of marketing investments, derive insights on ROI, and develop high-impact recommendations for executive business leaders. • Partner with Accounting to ensure accurate monthly financial reporting of marketing activities. • Provide key data insights to help marketers shape new or existing campaigns, continuing to identify growth opportunities, and data-driven recommendations (including guidance on spend) to improve ROI and user growth. • Work with complex datasets, ensuring that our marketing activities are being tracked and measured appropriately by working with cross-functional stakeholders. • Build relationships and collaborate with leaders across Marketing, Data, Regions and Finance team to find solutions to challenges • Drive continuous process improvement, standardization, simplification and reporting enhancements
Benefits
• Shape the future with the world’s leading blockchain ecosystem • Collaborate with world-class talent in a user-centric global organization with a flat structure • Tackle unique, fast-paced projects with autonomy in an innovative environment • Thrive in a results-driven workplace with opportunities for career growth and continuous learning • Competitive salary and company benefits • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
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